👑
SelfMade Hub
LIVE
Sep 02, 2026
📋 NCHO
🎯 JOBS
🧠 CONCEPTS
♻️ ITERATIONS
🔄 REVISIONS
⚔️ BATTLE
PORTFOLIO SNAPSHOT
19
Severely Behind
13
Overdue
21
This Week
9
Waiting on Brief
163
Total Active
Portfolio HP
76%
📐 Health = 100 - (severely_behind × 15) - (overdue × 8) · Penalty-based so brands aren't punished for fewer tasks · Sent = Creative State + ICK URL both set · Waiting on Brief (past-due, brief not ready) is shown separately and does not affect health
WEEK OVER WEEK
Severely Behind
3→3
NO CHANGE
Overdue
13→17
+4 ▲
This Week
14→17
+2 ▲
TEAM POD PERFORMANCE
🚀 POD A
29%
12
SEV
7
OVER
5
WEEK
19
SCHED
MM: Janet (DEL) · Will (BER,GAI)
BVS: Amanda · Khansa
Editors: Antony · Stephen · Yahya · Dzakwan
BVS: Amanda · Khansa
Editors: Antony · Stephen · Yahya · Dzakwan
⚡ POD B
92%
2
SEV
0
OVER
1
WEEK
28
SCHED
MM: Layla (GRH,GRO,SYN) · TBD (LUM)
BVS: Dita Nur · Nadita
Editors: Catur · Cebe · Teguh · Syarif
BVS: Dita Nur · Nadita
Editors: Catur · Cebe · Teguh · Syarif
💎 POD C
69%
5
SEV
6
OVER
8
WEEK
37
SCHED
MM: Juli (BRW,NKD) · Layla (RAV) · Michele (FAB) · Will (ESM)
BVS: Nina · Yullie
Editors: Anas · Dziky · Anne
BVS: Nina · Yullie
Editors: Anas · Dziky · Anne
BRAND HEALTH MATRIX
DEL
Drink Delta
0%
6s·4o·2w·0sc·4wb
GAI
GA International
9%
5s·2o·1w·7sc·0wb
BRW
Go Brewing
23%
3s·4o·2w·12sc·3wb
RAV
Ravek
70%
2s·0o·2w·12sc·0wb
LUM
Luma
70%
2s·0o·0w·0sc·2wb
BER
Berkeley Life
77%
1s·1o·2w·12sc·0wb
FAB
FAB
84%
0s·2o·2w·7sc·0wb
GRO
Groomie
100%
0s·0o·0w·8sc·0wb
GRH
GroomieHers
100%
0s·0o·1w·12sc·0wb
NKD
Naked Nutrition
100%
0s·0o·2w·6sc·0wb
ATO
ATO
100%
0s·0o·2w·5sc·0wb
VIT
VIT
100%
0s·0o·2w·4sc·0wb
STU
STU
100%
0s·0o·1w·7sc·0wb
SVB
SVB
100%
0s·0o·2w·10sc·0wb
SYN
SYN
100%
0s·0o·0w·8sc·0wb
🔴 SEVERELY BEHIND
19| Pod | Brand | Task | Due | Late | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | BER | BER 💊 - A10 | May 22 | 103d | Needs Revision | 4 | 4 | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A41 Statics | Jul 17 | 47d | Needs Revision | 1 | 1 | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A42 Statics | Jul 24 | 40d | Needs Revision | 1 | 1 | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A9 | Jul 24 | 40d | Needs Revision | 1 | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A43 Statics | Jul 31 | 33d | Execute Concept | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A43 | Jul 31 | 33d | Execute Concept | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod B | LUM | LUM🤖 - A10 Statics | Jul 31 | 33d | Requested 🚫 NO BRIEF | — | — | Nadita | TBD | Catur · Cebe · Teguh · Syarif |
| Pod B | LUM | LUM🤖 - A10 | Jul 31 | 33d | Requested 🚫 NO BRIEF | — | — | Nadita | TBD | Catur · Cebe · Teguh · Syarif |
| Pod C | RAV | RAV🛞 - A79 Statics | Jul 31 | 33d | Needs Revision | 2 | — | Nina | Layla | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A44 | Aug 07 | 26d | Needs Copy Review | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A102 | Aug 07 | 26d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | RAV | RAV🛞 - A80 | Aug 07 | 26d | Needs Revision | 2 | 1 | Nina | Layla | Anas · Dziky · Anne |
| Pod A | GAI | GAI 🏷️ - A11 Statics | Aug 07 | 26d | MM Review - Ai | — | 1 | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A11 | Aug 07 | 26d | Ready to Send | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A44 Statics | Aug 07 | 26d | Sent to Client | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A12 | Aug 14 | 19d | Execute Concept | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A12 Statics | Aug 14 | 19d | Execute - Ai | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A103 | Aug 14 | 19d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A103 Statics | Aug 14 | 19d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
🟡 OVERDUE
13| Pod | Brand | Task | Due | Late | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | GAI | GAI 🏷️ - A13 | Aug 21 | 12d | Execute Concept | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A104 | Aug 21 | 12d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A104 Statics | Aug 21 | 12d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A46 Statics | Aug 21 | 12d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A46 | Aug 21 | 12d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod C | FAB | FAB 🍽️ - A1 Statics | Aug 21 | 12d | MM Review (Client Revisions) | 2 | 2 | — | Michele | Anas · Dziky · Anne |
| Pod A | GAI | GAI 🏷️ - A14 | Aug 28 | 5d | Execute Concept | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A105 Statics | Aug 28 | 5d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A105 | Aug 28 | 5d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A47 Statics | Aug 28 | 5d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A47 | Aug 28 | 5d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | BER | BER 💊 - A24 | Aug 28 | 5d | Needs Revision | 2 | 1 | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | FAB | FAB 🍽️ - A2 Statics | Aug 28 | 5d | MM Review (Client Revisions) | 1 | — | — | Michele | Anas · Dziky · Anne |
🔵 THIS WEEK
21| Pod | Brand | Task | Due | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|
| Pod C | RAV | RAV🛞 - A84 Statics | Sep 04 | Execute Concept | — | — | Nina | Layla | Anas · Dziky · Anne |
| Pod A | BER | BER 💊 - A25 | Sep 04 | Execute Concept | — | — | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C/AI | SVB | SVB 🐌 - A3 Statics | Sep 04 | MM Review - Ai | — | — | — | Mariah | — |
| Pod C | BRW | BRW🍺 - A106 | Sep 04 | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A48 Statics | Sep 04 | Requested | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A48 | Sep 04 | Requested | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A106 Statics | Sep 04 | Requested | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | FAB | FAB 🍽️ - A3 | Sep 04 | Needs Revision | — | 2 | — | Michele | Anas · Dziky · Anne |
| Pod C/AI | SVB | SVB 🐌 - A3 | Sep 04 | Needs Revision | — | 2 | — | Mariah | — |
| Pod B | GRH | GRH 🦵 - A47 | Sep 04 | Needs Revision | — | 1 | Nadita | Layla | Catur · Cebe · Teguh · Syarif |
| Pod A | BER | BER 💊 - A25 Statics | Sep 04 | Needs Revision | — | 1 | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod B / Ai | VIT | VIT 🍉 - A7 | Sep 04 | MM Review 1 | — | 3 | — | Janet | — |
| Pod C | FAB | FAB 🍽️ - A3 Statics | Sep 04 | MM Review 1 | — | — | — | Michele | Anas · Dziky · Anne |
| Pod B / Ai | ATO | ATO 🦷 - A8 Statics | Sep 04 | MM Review - Ai | — | — | Nadita | Layla | — |
| Pod B / Ai | ATO | ATO 🦷 - A8 | Sep 04 | MM Review 1 | — | — | Nadita | Layla | — |
| Pod C | NKD | NKD 🐮 - A11 Statics | Sep 04 | MM Review 1 | — | — | Yullie | Juli | Anas · Dziky · Anne |
| Pod C | NKD | NKD 🐮 - A11 | Sep 04 | MM Review 1 | — | 1 | Yullie | Juli | Anas · Dziky · Anne |
| Pod B / Ai | VIT | VIT 🍉 - A7 Statics | Sep 04 | Ready to Send | — | — | — | Janet | — |
| Pod A | GAI | GAI 🏷️ - A15 | Sep 04 | Sent to Client | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | RAV | RAV🛞 - A84 | Sep 04 | Sent to Client | — | — | Nina | Layla | Anas · Dziky · Anne |
| Pod C/AI | STU | STU 🧘♀️ - A3 Statics | Sep 04 | MM Review - Ai | — | — | — | Mariah | — |
🚫 LATE BRIEFS
9Past-due but the brief/copy still isn't ready (Requested / Needs Copy). These ALSO appear in Severely Behind / Overdue above with a 🚫 NO BRIEF marker and count against brand health — a late brief is still a late deliverable. This table groups them so briefing owners (BVS/strategists) can clear the queue.
| Pod | Brand | Task | Due | Late | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|---|
| Pod B | LUM | LUM🤖 - A10 Statics | Jul 31 | 33d | Requested 🚫 NO BRIEF | — | — | Nadita | TBD | Catur · Cebe · Teguh · Syarif |
| Pod B | LUM | LUM🤖 - A10 | Jul 31 | 33d | Requested 🚫 NO BRIEF | — | — | Nadita | TBD | Catur · Cebe · Teguh · Syarif |
| Pod C | BRW | BRW🍺 - A103 | Aug 14 | 19d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A103 Statics | Aug 14 | 19d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A104 Statics | Aug 21 | 12d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A46 Statics | Aug 21 | 12d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A46 | Aug 21 | 12d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A47 Statics | Aug 28 | 5d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A47 | Aug 28 | 5d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
📋 EXECUTIVE SUMMARY
Portfolio health: 76% across 163 active tasks, 11 brands, 3 pods. 31 tasks verified sent (State + ICK URL).
- DEL at 0% — 6 severely behind, 4 overdue out of 12 active.
- GAI at 9% — 5 severely behind, 2 overdue out of 15 active.
- BRW at 23% — 3 severely behind, 4 overdue out of 21 active.
- Pod B strongest at 92%
- 21 tasks due this week
CONCEPT DUE — STRATEGIST TRACKER
2
Behind (In Queue)
11
Due This Week
70
In Progress / On Track
Concept HP
98%
📐 "Behind" = past Internal Review Date AND Creative State is still "Needs Copy" or "Needs Copy Review" (strategist hasn't started). Tasks already in progress are not counted as behind.
STRATEGIST LOAD
Janet
1
behind in queue
Juli
1
behind in queue
Layla
4
due this week
Will
2
due this week
Juli
2
due this week
Janet
1
due this week
Mariah
1
due this week
Michele
1
due this week
🔴 BEHIND — STILL IN COPY QUEUE
2| Pod | Brand | Task | Internal Due | Late | State | Strategist |
|---|---|---|---|---|---|---|
| Pod A | DEL | DEL 🥤 - A44 | Jul 23 | 41d | Needs Copy Review | Janet |
| Pod C | BRW | BRW🍺 - A107 | Aug 27 | 6d | Needs Copy Review | Juli |
🔵 DUE THIS WEEK — IN QUEUE
11| Pod | Brand | Task | Internal Due | State | Strategist |
|---|---|---|---|---|---|
| Pod B / Ai | VIT | VIT 🍉 - A9 | Sep 03 | Requested | Janet |
| Pod C/AI | SVB | SVB 🐌 - A5 | Sep 03 | Requested | Mariah |
| Pod C | FAB | FAB 🍽️ - A5 | Sep 03 | Needs Copy Review | Michele |
| Pod C | RAV | RAV🛞 - A86 | Sep 03 | Requested | Layla |
| Pod B | GRH | GRH 🦵 - A49 | Sep 03 | Requested | Layla |
| Pod A | GAI | GAI 🏷️ - A17 | Sep 03 | Requested | Will |
| Pod C | NKD | NKD 🐮 - A13 | Sep 03 | Requested | Juli |
| Pod A | BER | BER 💊 - A27 | Sep 03 | Requested | Will |
| Pod B | GRO | GRO🪒 - A49 | Sep 03 | Requested | Layla |
| Pod B / Ai | ATO | ATO 🦷 - A10 | Sep 03 | Requested | Layla |
| Pod C | BRW | BRW🍺 - A108 | Sep 03 | Needs Copy Review | Juli |
🧠 CONCEPT SUMMARY
Concept health: 98% — 2 of 83 concepts are past due AND still in the copy queue.
- Janet: 1 concepts behind — still in "Needs Copy" past Internal Review Date.
- Juli: 1 concepts behind — still in "Needs Copy" past Internal Review Date.
- 11 concepts due this week
- 35 concepts past due but in progress — work started, just running behind.
ITERATION PIPELINE
77
Queued
1
In Progress
13
In Review
20
Complete
Throughput
31%
ITERATIONS BY BRAND
BER
3
active iters
0q·0ip·3r
DEL
36
active iters
29q·0ip·7r
GRH
10
active iters
9q·0ip·1r
GRO
2
active iters
2q·0ip·0r
RAV
40
active iters
37q·1ip·2r
🔵 IN PROGRESS
1| Pod | Brand | Ad Name | State | BVS | MM |
|---|---|---|---|---|---|
| Pod C | RAV | SM_39.1_Video_Dome Lighting | ON HOLD | Nina | Layla |
🟡 IN REVIEW
13| Pod | Brand | Ad Name | State | BVS | MM |
|---|---|---|---|---|---|
| Pod A | BER | VID | Review UGC | CP | MM Review 1 | Khansa | Will |
| Pod A | BER | Inhouse_Post_Video_Menopause Dr. Durst | Needs Revision | Khansa | Will |
| Pod A | BER | VID | MENOINTERVIEW | Shop now | PDP | Needs Revision | Khansa | Will |
| Pod A | DEL | SM_Video_A11.2 V1_Founder Mom | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Gif_A6.3v2_Pink Lemonade 10 pdp | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Gif_A17.2 V2_Spirit LP -Right Click | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Video_A12.1_C1V1_Founder #1 | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Video_A11.3 V1_Founder Gen Z Stat | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Video_A12.2_C2V1_Founder> fun vs productive | Needs Revision | Amanda | Janet |
| Pod A | DEL | TP_Video_Jack & Diane | Needs Revision | Amanda | Janet |
| Pod B | GRH | MAY2026_Evergreen_BTSS_MATURE_Mature Safety_UGC_26 | Needs Revision | Nadita | Layla |
| Pod C | RAV | SM_A25_Gif_Polaris General | Needs Revision | Nina | Layla |
| Pod C | RAV | SM_32.1_Video_Lighting Collection - New Copy | Needs Revision | Nina | Layla |
📥 QUEUED
77♻️ ITERATION SUMMARY
111 total iterations across 5 brands — 77 queued, 1 in progress, 13 in review.
- DEL: 49 iterations — 0 in progress, 29 queued, 7 in review.
- RAV: 41 iterations — 1 in progress, 37 queued, 2 in review.
- GRH: 14 iterations — 0 in progress, 9 queued, 1 in review.
- BER: 5 iterations — 0 in progress, 0 queued, 3 in review.
- GRO: 2 iterations — 0 in progress, 2 queued, 0 in review.
REVISION TRACKER
29
Client Revisions
52
Internal Revisions
31
Tasks Sent
35%
Approval Rate
Approval Rate
35%
📐 Client Revisions (CR) = Sent to Client → Needs Revision · Internal Revisions (IR) = MM Review 1/2/Client → Needs Revision · Approval Rate = % of sent tasks that needed zero client revisions
WEEK OVER WEEK
Client Revisions
2→14
+12 ▲
Internal Revisions
22→16
-6 ▼
Total Revisions
24→30
+6 ▲
APPROVAL BY BRAND
RAV
Ravek
0%
12cr · 10ir · 8 sent
BER
Berkeley Life
0%
8cr · 7ir · 3 sent
FAB
FAB
0%
3cr · 8ir · 2 sent
BRW
Go Brewing
100%
0cr · 7ir · 4 sent
SVB
SVB
0%
2cr · 4ir · 2 sent
DEL
Drink Delta
100%
2cr · 3ir · 0 sent
GRO
Groomie
100%
0cr · 4ir · 3 sent
GAI
GA International
75%
1cr · 2ir · 4 sent
VIT
VIT
100%
0cr · 3ir · 0 sent
GRH
GroomieHers
100%
0cr · 2ir · 1 sent
ATO
ATO
0%
1cr · 1ir · 1 sent
NKD
Naked Nutrition
100%
0cr · 1ir · 0 sent
STU
STU
100%
0cr · 0ir · 2 sent
ESM
EasyMan
100%
0cr · 0ir · 1 sent
📊 BRAND BREAKDOWN
| Brand | Name | Total | Client | Internal | This Wk | Last Wk | WoW | Approval | Sent |
|---|---|---|---|---|---|---|---|---|---|
| RAV | Ravek | 22 | 12 | 10 | 3 | 7 | -4 ▼ | 0% | 8 |
| BER | Berkeley Life | 15 | 8 | 7 | 5 | 1 | +4 ▲ | 0% | 3 |
| FAB | FAB | 11 | 3 | 8 | 4 | 5 | -1 ▼ | 0% | 2 |
| BRW | Go Brewing | 7 | 0 | 7 | 3 | 2 | +1 ▲ | 100% | 4 |
| SVB | SVB | 6 | 2 | 4 | 5 | 1 | +4 ▲ | 0% | 2 |
| DEL | Drink Delta | 5 | 2 | 3 | 2 | 2 | — | 100% | 0 |
| GRO | Groomie | 4 | 0 | 4 | 1 | 2 | -1 ▼ | 100% | 3 |
| GAI | GA International | 3 | 1 | 2 | 2 | 1 | +1 ▲ | 75% | 4 |
| VIT | VIT | 3 | 0 | 3 | 2 | 1 | +1 ▲ | 100% | 0 |
| GRH | GroomieHers | 2 | 0 | 2 | 1 | 1 | — | 100% | 1 |
| ATO | ATO | 2 | 1 | 1 | 1 | 1 | — | 0% | 1 |
| NKD | Naked Nutrition | 1 | 0 | 1 | 1 | 0 | +1 ▲ | 100% | 0 |
| STU | STU | 0 | 0 | 0 | 0 | 0 | — | 100% | 2 |
| ESM | EasyMan | 0 | 0 | 0 | 0 | 0 | — | 100% | 1 |
🔝 MOST REVISED TASKS
| Pod | Brand | Task | Total | Client | Internal | State |
|---|---|---|---|---|---|---|
| Pod A | BER | BER 💊 - A10 | 8 | 4 | 4 | Needs Revision |
| Pod C | FAB | FAB 🍽️ - A1 Statics | 4 | 2 | 2 | MM Review (Client Revisions) |
| Pod C | RAV | RAV🛞 - A73 Statics | 4 | 3 | 1 | ON HOLD |
| Pod C | RAV | RAV🛞 - A80 | 3 | 2 | 1 | Needs Revision |
| Pod A | BER | BER 💊 - A24 | 3 | 2 | 1 | Needs Revision |
| Pod B / Ai | VIT | VIT 🍉 - A7 | 3 | 0 | 3 | MM Review 1 |
| Pod C/AI | SVB | SVB 🐌 - A2 | 3 | 1 | 2 | Sent to Client |
| Pod C | BRW | BRW🍺 - A100 | 3 | 0 | 3 | Sent to Client |
| Pod C | FAB | FAB 🍽️ - A2 | 3 | 0 | 3 | Sent to Client |
| Pod C | RAV | RAV🛞 - A79 Statics | 2 | 2 | 0 | Needs Revision |
| Pod C | FAB | FAB 🍽️ - A3 | 2 | 0 | 2 | Needs Revision |
| Pod A | DEL | DEL 🥤 - A42 Statics | 2 | 1 | 1 | Needs Revision |
| Pod A | DEL | DEL 🥤 - A41 Statics | 2 | 1 | 1 | Needs Revision |
| Pod C/AI | SVB | SVB 🐌 - A3 | 2 | 0 | 2 | Needs Revision |
| Pod C | RAV | RAV🛞 - A71 Statics | 2 | 1 | 1 | ON HOLD |
| Pod C | BRW | BRW🍺 - A101 Statics | 2 | 0 | 2 | Sent to Client |
| Pod B / Ai | ATO | ATO 🦷 - A7 Statics | 2 | 1 | 1 | Sent to Client |
| Pod C | RAV | RAV🛞 - A82 Statics | 2 | 0 | 2 | Sent to Client |
| Pod A | BER | BER 💊 - A22 | 2 | 1 | 1 | Sent to Client |
| Pod B | GRO | GRO🪒 - A46 Statics | 2 | 0 | 2 | Sent to Client |
🔄 REVISION SUMMARY
Client approval rate: 35% — 31 tasks sent to client, 20 required revisions (29 total client revision cycles).
- RAV: 12 client revisions across 8 tasks.
- BER: 8 client revisions across 4 tasks.
- FAB: 3 client revisions across 2 tasks.
- DEL: 2 client revisions across 2 tasks.
- SVB: 2 client revisions across 2 tasks.
- GAI: 1 client revisions across 1 tasks.
- ATO: 1 client revisions across 1 tasks.
- 52 total internal revisions across 36 tasks (MM Review → Needs Revision).
- RAV: 10 internal revisions across 9 tasks.
- FAB: 8 internal revisions across 4 tasks.
- BRW: 7 internal revisions across 4 tasks.
- BER: 7 internal revisions across 4 tasks.
- GRO: 4 internal revisions across 3 tasks.
- SVB: 4 internal revisions across 2 tasks.
- DEL: 3 internal revisions across 3 tasks.
- VIT: 3 internal revisions across 1 tasks.
- GRH: 2 internal revisions across 2 tasks.
- GAI: 2 internal revisions across 2 tasks.
- NKD: 1 internal revisions across 1 tasks.
- ATO: 1 internal revisions across 1 tasks.
- Week over week: 24 → 30 revisions (up 6).
⚔️ POD BATTLE GROUNDS
📅 QUARTERLY VIEW · Jul 01, 2026 → Sep 03, 2026
👑 POD C 💎
81.3%
92%
BACKLOG i
12/18
WINNERS i
58.5%
REV RATE i
88%
AD PERF i
Backlog: 36.8/40 · Win: 23.5/35 · Rev: 0.0/25 · +15% shoutouts · +6% ad perf
🥈 POD B ⚡
79.1%
98%
BACKLOG i
2/18
WINNERS i
17.2%
REV RATE i
88%
AD PERF i
Backlog: 39.2/40 · Win: 3.9/35 · Rev: 19.0/25 · +15% shoutouts · +2% ad perf
🥉 POD A 🚀
55.8%
90%
BACKLOG i
5/18
WINNERS i
64.5%
REV RATE i
25%
AD PERF i
Backlog: 36.0/40 · Win: 9.8/35 · Rev: 0.0/25 · +10% shoutouts
🏅 AI TEAM 🤖
27%
8/30
SHOUTOUTS i
Scored on shoutouts — 8/30 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 90% | 36.0 | 5/18 | 9.8 | 64.5% | 0.0 | 0 | +0 | 6 | +10 | 55.8% |
| Pod B | 98% | 39.2 | 2/18 | 3.9 | 17.2% | 19.0 | 1 | +2 | 9 | +15 | 79.1% |
| Pod C | 92% | 36.8 | 12/18 | 23.5 | 58.5% | 0.0 | 3 | +6 | 10 | +15 | 81.3% |
| AI | — | — | — | — | — | — | — | — | 8/30 | 27 | 27% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
25%
$127.55
BRW
ROAS 1.5
50%
1.30
DEL
CPA $125.0
25%
$177.50
ESM
ROAS 1.4
100%
1.41
GAI
ROAS 3.5
25%
1.91
GRH
CPA $70.0
75%
$75.48
GRO
CPA $50.0
100%
$34.70
NKD
ROAS 1.2
100%
1.22
RAV
ROAS 2.5
100%
2.85
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|---|---|---|---|---|---|---|---|---|---|
 | Pod B | GRH | Summer26_BTSS_SOCIAL_Mess Free_Shave Anywhere_3 Reasons_JB_2 | 🖼️ Image | CPA | $70 | 69.83 | $37,636 | Jul 1 | |
| 🎬 | Pod A | CMC | SM_1.17.25_Video_A29.1-C4V4 - Copy 2 | 🎬 Video | CPA | $40 | 30.63 | $14,088 | Jul 1 | |
 | Pod C | RAV | SM_Video_A72_V2_Speakeasy | 🖼️ Image | ROAS | 2.5 | 2.86 | $13,523 | Jul 1 | |
 | Pod A | CMC | SM_05.20.25_Video_A49.2 C2V2 - Copy 2 | 🎬 Video | CPA | $40 | 26.29 | $12,908 | Jul 24 | |
 | Pod C | RAV | SM_Static_A76_Turn Signal | 🖼️ Image | ROAS | 2.5 | 2.97 | $12,385 | Aug 1 | |
 | Pod B | GRO | JUNE2026__Evergreen_Nelson_DBS_Smart Value_Comparison_26SM13 | 🖼️ Image | CPA | $50 | 37.48 | $8,582 | Jul 1 | |
 | Pod A | GAI | SM_Static_A5.1_CryogenicLabels1 | 🖼️ Image | ROAS | 3.5 | 3.56 | $7,749 | Jul 1 | |
 | Pod C | RAV | SM_Video_A54.2_Speakeasy | 🖼️ Image | ROAS | 2.5 | 3.87 | $7,516 | Aug 1 | |
| 🖼️ | Pod C | ESM | SM_Static_A5.3_Pale | 🖼️ Image | ROAS | 1.4 | 2.33 | $5,311 | Jul 1 | |
 | Pod C | ESM | SM_Static_A23.3_V1_ 30% off | 🖼️ Image | ROAS | 1.4 | 1.56 | $4,603 | Jul 1 | |
 | Pod C | BRW | SM_Static_A98.4_Craft Beer Enthusiast_Monthly Beer Drop_Head | 🖼️ Image | ROAS | 1.5 | 1.51 | $4,460 | Aug 1 | |
| 🖼️ | Pod C | ESM | SM_Static_EZA3.1 | 🖼️ Image | ROAS | 1.4 | 1.58 | $4,269 | Jul 1 | |
 | Pod C | ESM | SM_Static_A5.3_Pale - Copy | 🖼️ Image | ROAS | 1.4 | 1.98 | $4,080 | Jul 1 | |
| 🎬 | Pod C | ESM | SM_Video_A26.6_2mg Retro Brownie | 🎬 Video | ROAS | 1.4 | 1.53 | $3,298 | Jul 1 | |
 | Pod A | GAI | SM_Static_A3_V1_Laser | 🖼️ Image | ROAS | 3.5 | 4.16 | $2,253 | Jul 1 | |
 | Pod C | ESM | SM_Static_A19.5_V3_Vending Machine | 🖼️ Image | ROAS | 1.4 | 2.89 | $1,689 | Aug 24 | |
 | Pod A | GAI | SM_Static_A4.4_Cryostuck | 🖼️ Image | ROAS | 3.5 | 3.87 | $1,533 | Aug 6 | |
 | Pod C | ESM | SM_Static_A42.2_Lazy Weekend | 🖼️ Image | ROAS | 1.4 | 1.67 | $1,496 | Sep 2 | |
 | Pod C | ESM | SM_Static_A6.3 - Copy | 🖼️ Image | ROAS | 1.4 | 1.57 | $1,324 | Jul 1 | |
 | Pod C | RAV | Inhouse_Speakeasy | 🎬 Video | ROAS | 2.5 | 3.84 | $17,703 | Jul 1 | |
| 🎬 | Pod C | JOY | o:JM - p:SPB - h:Joymode - PB05 - SB05+SB18 - UGC VID - b:AI | 🎬 Video | CPA | $70 | 61.08 | $16,736 | Jul 1 | |
 | Pod C | RAV | Inhouse_Gif_Can-am Defender HD11_V2 | 🎬 Video | ROAS | 2.5 | 3.26 | $12,094 | Aug 1 | |
 | Pod A | CMC | CT_Video_CutOutBAU-Yellow_1x1.mov - Copy | 🎬 Video | CPA | $40 | 18.64 | $11,408 | Jul 20 | |
 | Pod C | RAV | Inhouse_Speakeasy_6.30.26 | 🎬 Video | ROAS | 2.5 | 3.39 | $9,603 | Jul 1 | |
 | Pod A | GAI | SnapPEEL | 🖼️ Image | ROAS | 3.5 | 3.96 | $1,538 | Jul 1 | |
 | Pod A | BER | Inhouse_UGC_Biohakers_New LP 1 | 🎬 Video | CPA | $70 | 69.68 | $1,254 | Jul 1 |
📣 SHOUTOUT TRACKER
Pod A
6
shoutouts (+10%)
3 more for next +5%
Pod B
9
shoutouts (+15%)
3 more for next +5%
Pod C
10
shoutouts (+15%)
2 more for next +5%
📜 SHOUTOUT LOG — every message counted this window
Pod BAug 27
Huge shoutout to <#C0A3Z27NJRW> + @user for the quick turnaround on GRH A46! Ashley completely changed the branding overnight, and the team executed the updates on such short notice. Ashley approved the assets with no pushback at all! :bananadance:
VIEW ↗Pod CPod AIAug 21
Great shit @user, <#C0AR5AY4KV1> <#C0A2YB36H35>!
Love to see this on an initial delivery
Let's
Fucking
GO!
Hey @user! All the content is looking great. The videos look good, and the statics do too. We’re going to put them into a testing campaign as soon as possible and see how they perform :rocket:…
VIEW ↗Pod AIAug 14
Shoutout to the Ai Pod. VIT A4 statics approved with no comments in about 15 minutes after delivery :chandler_dance:
VIEW ↗Pod AAug 11
Shout out to Pod A! GAI A6 GIFs got approved on first view, no revisions! :partying_face: Awesome job! He loved them.
VIEW ↗Pod AIJul 28
We now have the top-performing ad in the Autobrush account (and we are 1 of 3 agencies + an in-house content team!)
Good shit <#C0AR5AY4KV1>
VIEW ↗Pod AIJul 24
Shoutout to the Ai pod! First batch of statics for VitaWild approved with zero revisions :partying_face:
VIEW ↗Pod BJul 23
Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
[July 23rd, 2026 9:36 AM] layla614: Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
VIEW ↗Pod BJul 21
good fucking shit here <#C0A3Z27NJRW>... excellent edit
no notes :pinched_fingers:
love the wednesday delivery too
VIEW ↗Pod CPod AIJul 17
also shoutout to pod c + the AI pod for Naked: no revisions on the video, and only one minor revision on the statics! LFG
VIEW ↗Pod AJul 16
Pod A: getting positive feedback on first look from GAI haha let’s call this a win!
VIEW ↗Pod CPod AIJul 16
Nice job pod c and the ai pod for NKD A4... no revisions on the video, and the statics are looking great!
VIEW ↗Pod CJul 10
:partying_face: Shout out to Pod C! The NKD A3 videos were approved first pass, no revisions!
icnk.io/u/…
VIEW ↗Pod BJul 10
Great job Pod B! This is an awesome hook visual for this GRH iteration :leg: app.iconik.io/asset/de2973ac-7c54-11f1-8e8f-92dca83a24fd
VIEW ↗⚔️ BATTLE SUMMARY
Pod C leads at 81.3% (Jul 01, 2026 → Sep 03, 2026)
- Pod C: 81.3% — Backlog 92% (36.8/40), Winners 12/18 (23.5/35), Rev Rate 58.5% (0.0/25), +6% ad perf (3 brands on target), +15% shoutouts
- Pod B: 79.1% — Backlog 98% (39.2/40), Winners 2/18 (3.9/35), Rev Rate 17.2% (19.0/25), +2% ad perf (1 brand on target), +15% shoutouts
- Pod A: 55.8% — Backlog 90% (36.0/40), Winners 5/18 (9.8/35), Rev Rate 64.5% (0.0/25), +10% shoutouts
- AI: 27% — Shoutouts 8/30 (shoutout-scored team)
📅 ASSESSMENT PERIOD · Jun 01, 2026 → Aug 31, 2026 · fixed review window — does not roll
👑 POD C 💎
85.6%
91%
BACKLOG i
13/18
WINNERS i
62.5%
REV RATE i
81%
AD PERF i
Backlog: 36.4/40 · Win: 25.2/35 · Rev: 0.0/25 · +20% shoutouts · +4% ad perf
🥈 POD B ⚡
72.5%
98%
BACKLOG i
3/18
WINNERS i
27.6%
REV RATE i
88%
AD PERF i
Backlog: 39.2/40 · Win: 6.0/35 · Rev: 10.3/25 · +15% shoutouts · +2% ad perf
🥉 POD A 🚀
55.0%
88%
BACKLOG i
5/18
WINNERS i
62.2%
REV RATE i
33%
AD PERF i
Backlog: 35.2/40 · Win: 9.8/35 · Rev: 0.0/25 · +10% shoutouts
🏅 AI TEAM 🤖
33%
10/30
SHOUTOUTS i
Scored on shoutouts — 10/30 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 88% | 35.2 | 5/18 | 9.8 | 62.2% | 0.0 | 0 | +0 | 6 | +10 | 55.0% |
| Pod B | 98% | 39.2 | 3/18 | 6.0 | 27.6% | 10.3 | 1 | +2 | 10 | +15 | 72.5% |
| Pod C | 91% | 36.4 | 13/18 | 25.2 | 62.5% | 0.0 | 2 | +4 | 13 | +20 | 85.6% |
| AI | — | — | — | — | — | — | — | — | 10/30 | 33 | 33% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
25%
$136.65
BRW
ROAS 1.5
50%
1.16
DEL
CPA $125.0
50%
$163.99
ESM
ROAS 1.4
75%
1.32
GAI
ROAS 3.5
25%
2.17
GRH
CPA $70.0
75%
$74.70
GRO
CPA $50.0
100%
$40.19
NKD
ROAS 1.2
100%
1.21
RAV
ROAS 2.5
100%
2.76
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|---|---|---|---|---|---|---|---|---|---|
 | Pod B | GRH | Summer26_BTSS_SOCIAL_Mess Free_Shave Anywhere_3 Reasons_JB_2 | 🖼️ Image | CPA | $70 | 67.55 | $28,778 | Jul 1 | |
| 🎬 | Pod A | CMC | SM_1.17.25_Video_A29.1-C4V4 - Copy 2 | 🎬 Video | CPA | $40 | 30.63 | $14,088 | Jul 1 | |
 | Pod C | RAV | SM_Video_A72_V2_Speakeasy | 🖼️ Image | ROAS | 2.5 | 2.86 | $13,523 | Jul 1 | |
 | Pod C | RAV | SM_Video_A54.2_Speakeasy | 🎬 Video | ROAS | 2.5 | 2.93 | $13,050 | Jun 1 | |
| Pod A | CMC | SM_05.20.25_Video_A49.2 C2V2 - Copy 2 | 🎬 Video | CPA | $40 | 26.29 | $12,908 | Jul 24 | |
 | Pod C | RAV | SM_Static_A76_Turn Signal | 🖼️ Image | ROAS | 2.5 | 3.04 | $11,313 | Aug 1 | |
| Pod B | GRO | JUNE2026__Evergreen_Nelson_DBS_Smart Value_Comparison_26SM13 | 🖼️ Image | CPA | $50 | 37.48 | $8,582 | Jul 1 | |
 | Pod A | GAI | SM_Static_A5.1_CryogenicLabels1 | 🖼️ Image | ROAS | 3.5 | 3.56 | $7,749 | — | |
 | Pod C | ESM | SM_Static_A5.3_Pale - Copy | 🖼️ Image | ROAS | 1.4 | 1.97 | $7,426 | Jun 1 | |
 | Pod C | BRW | SM_Static_Gluten Free_3 | 🖼️ Image | ROAS | 1.5 | 1.69 | $7,382 | Jun 1 | |
 | Pod B | GAI | SM_Static_A2_SnapPeel | 🖼️ Image | ROAS | 3.5 | 3.55 | $6,052 | Jun 1 | |
 | Pod C | ESM | SM_Static_A23.3_V1_ 30% off | 🖼️ Image | ROAS | 1.4 | 1.56 | $4,603 | Jul 1 | |
| Pod C | BRW | SM_Static_A98.4_Craft Beer Enthusiast_Monthly Beer Drop_Head | 🖼️ Image | ROAS | 1.5 | 1.51 | $4,460 | Aug 1 | |
| 🖼️ | Pod C | ESM | SM_Static_EZA3.1 | 🖼️ Image | ROAS | 1.4 | 1.58 | $4,269 | Jul 1 | |
| 🎬 | Pod C | ESM | SM_Video_A26.6_2mg Retro Brownie | 🎬 Video | ROAS | 1.4 | 1.53 | $3,298 | Jul 1 | |
 | Pod C | ESM | SM_Static_A5.3_Pale | 🖼️ Image | ROAS | 1.4 | 2.97 | $3,278 | Jun 1 | |
 | Pod C | ESM | SM_Static_A6.3 - Copy | 🖼️ Image | ROAS | 1.4 | 1.43 | $2,499 | Jul 1 | |
 | Pod C | ESM | SM_Video_A33.4_AI Video | 🎬 Video | ROAS | 1.4 | 1.53 | $2,299 | Jun 1 | |
| Pod A | GAI | SM_Static_A3_V1_Laser | 🖼️ Image | ROAS | 3.5 | 4.16 | $2,253 | Jul 1 | |
 | Pod C | ESM | SM_Static_A19.5_V3_Vending Machine | 🖼️ Image | ROAS | 1.4 | 2.84 | $1,853 | — | |
| Pod A | GAI | SM_Static_A4.4_Cryostuck | 🖼️ Image | ROAS | 3.5 | 3.87 | $1,533 | Aug 6 | |
 | Pod C | RAV | Inhouse_Speakeasy | 🎬 Video | ROAS | 2.5 | 3.66 | $24,510 | Jul 1 | |
| 🎬 | Pod C | JOY | o:JM - p:SPB - h:Joymode - PB05 - SB05+SB18 - UGC VID - b:AI | 🎬 Video | CPA | $70 | 61.08 | $16,736 | Jul 1 | |
 | Pod C | RAV | Inhouse_Speakeasy_Founder 6.12.26 | 🎬 Video | ROAS | 2.5 | 2.69 | $16,631 | Jun 1 | |
| Pod A | CMC | CT_Video_CutOutBAU-Yellow_1x1.mov - Copy | 🎬 Video | CPA | $40 | 18.64 | $11,408 | Jul 20 | |
 | Pod C | RAV | Inhouse_Gif_Can-am Defender HD11_V2 | 🎬 Video | ROAS | 2.5 | 3.27 | $10,892 | Aug 1 | |
 | Pod C | RAV | Inhouse_Speakeasy_6.30.26 | 🎬 Video | ROAS | 2.5 | 3.27 | $9,996 | Jul 1 | |
| Pod A | GAI | SnapPEEL | 🖼️ Image | ROAS | 3.5 | 3.96 | $1,538 | Jul 1 | |
| Pod A | BER | Inhouse_UGC_Biohakers_New LP 1 | 🎬 Video | CPA | $70 | 69.68 | $1,254 | Jul 1 |
📣 SHOUTOUT TRACKER
Pod A
6
shoutouts (+10%)
3 more for next +5%
Pod B
10
shoutouts (+15%)
2 more for next +5%
Pod C
13
shoutouts (+20%)
2 more for next +5%
📜 SHOUTOUT LOG — every message counted this window
Pod BAug 27
Huge shoutout to <#C0A3Z27NJRW> + @user for the quick turnaround on GRH A46! Ashley completely changed the branding overnight, and the team executed the updates on such short notice. Ashley approved the assets with no pushback at all! :bananadance:
VIEW ↗Pod CPod AIAug 21
Great shit @user, <#C0AR5AY4KV1> <#C0A2YB36H35>!
Love to see this on an initial delivery
Let's
Fucking
GO!
Hey @user! All the content is looking great. The videos look good, and the statics do too. We’re going to put them into a testing campaign as soon as possible and see how they perform :rocket:…
VIEW ↗Pod AIAug 14
Shoutout to the Ai Pod. VIT A4 statics approved with no comments in about 15 minutes after delivery :chandler_dance:
VIEW ↗Pod AAug 11
Shout out to Pod A! GAI A6 GIFs got approved on first view, no revisions! :partying_face: Awesome job! He loved them.
VIEW ↗Pod AIJul 28
We now have the top-performing ad in the Autobrush account (and we are 1 of 3 agencies + an in-house content team!)
Good shit <#C0AR5AY4KV1>
VIEW ↗Pod AIJul 24
Shoutout to the Ai pod! First batch of statics for VitaWild approved with zero revisions :partying_face:
VIEW ↗Pod BJul 23
Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
[July 23rd, 2026 9:36 AM] layla614: Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
VIEW ↗Pod BJul 21
good fucking shit here <#C0A3Z27NJRW>... excellent edit
no notes :pinched_fingers:
love the wednesday delivery too
VIEW ↗Pod CPod AIJul 17
also shoutout to pod c + the AI pod for Naked: no revisions on the video, and only one minor revision on the statics! LFG
VIEW ↗Pod AJul 16
Pod A: getting positive feedback on first look from GAI haha let’s call this a win!
VIEW ↗Pod CPod AIJul 16
Nice job pod c and the ai pod for NKD A4... no revisions on the video, and the statics are looking great!
VIEW ↗Pod CJul 10
:partying_face: Shout out to Pod C! The NKD A3 videos were approved first pass, no revisions!
icnk.io/u/…
VIEW ↗Pod BJul 10
Great job Pod B! This is an awesome hook visual for this GRH iteration :leg: app.iconik.io/asset/de2973ac-7c54-11f1-8e8f-92dca83a24fd
VIEW ↗Pod AIJun 26
Great job @user and <#C0AR5AY4KV1> !
That SnapPEEL ad is doing well!
[June 26th, 2026 9:19 AM] michael036: That SnapPEEL ad is doing well!
VIEW ↗Pod BJun 23
This is the 2nd time we've gotten ALL 10 briefs approved with no notes from Ashley at Groomie. This time, we got a "LOVE" for @user specifically, doesn't get better than this - ifykyk.
Shoutout Strategists @user @user :fastparrot::fireball::lfg:
VIEW ↗Pod CJun 15
Shoutout to Pod C for the great execution on this Ravek static ad. Love how it turned out! :star-struck: <#C0A2YB36H35>
VIEW ↗Pod AIJun 08
Shoutout to @user @user and the AI creative editing squad!
Great initial feedback for a first round delivery!
VIEW ↗⚔️ BATTLE SUMMARY
Pod C leads at 85.6% (Jun 01, 2026 → Aug 31, 2026)
- Pod C: 85.6% — Backlog 91% (36.4/40), Winners 13/18 (25.2/35), Rev Rate 62.5% (0.0/25), +4% ad perf (2 brands on target), +20% shoutouts
- Pod B: 72.5% — Backlog 98% (39.2/40), Winners 3/18 (6.0/35), Rev Rate 27.6% (10.3/25), +2% ad perf (1 brand on target), +15% shoutouts
- Pod A: 55.0% — Backlog 88% (35.2/40), Winners 5/18 (9.8/35), Rev Rate 62.2% (0.0/25), +10% shoutouts
- AI: 33% — Shoutouts 10/30 (shoutout-scored team)
📅 MONTHLY VIEW · Sep 01, 2026 → Sep 03, 2026
👑 POD C 💎
55.4%
61%
BACKLOG i
0/6
WINNERS i
9.1%
REV RATE i
88%
AD PERF i
Backlog: 24.4/40 · Win: 0.0/35 · Rev: 25.0/25 · +6% ad perf
🥈 POD B ⚡
51.0%
60%
BACKLOG i
0/6
WINNERS i
0.0%
REV RATE i
75%
AD PERF i
Backlog: 24.0/40 · Win: 0.0/35 · Rev: 25.0/25 · +2% ad perf
🥉 POD A 🚀
32.7%
56%
BACKLOG i
0/6
WINNERS i
30.0%
REV RATE i
42%
AD PERF i
Backlog: 22.4/40 · Win: 0.0/35 · Rev: 8.3/25 · +2% ad perf
🏅 AI TEAM 🤖
0%
0/10
SHOUTOUTS i
Scored on shoutouts — 0/10 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 56% | 22.4 | 0/6 | 0.0 | 30.0% | 8.3 | 1 | +2 | 0 | +0 | 32.7% |
| Pod B | 60% | 24.0 | 0/6 | 0.0 | 0.0% | 25.0 | 1 | +2 | 0 | +0 | 51.0% |
| Pod C | 61% | 24.4 | 0/6 | 0.0 | 9.1% | 25.0 | 3 | +6 | 0 | +0 | 55.4% |
| AI | — | — | — | — | — | — | — | — | 0/10 | 0 | 0% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
100%
$53.28
BRW
ROAS 1.5
100%
3.01
DEL
CPA $125.0
0%
$0.00
ESM
ROAS 1.4
100%
1.82
GAI
ROAS 3.5
25%
2.21
GRH
CPA $70.0
50%
$78.29
GRO
CPA $50.0
100%
$47.03
NKD
ROAS 1.2
50%
1.08
RAV
ROAS 2.5
100%
3.13
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
🏁 No winners in the month yet. Winners = ads that beat their KPI target within this window. It fills in as ads win, and older wins roll off as they age past the window — nothing resets all at once.
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|
📣 SHOUTOUT TRACKER
Pod A
0
shoutouts (+0%)
3 more for next +5%
Pod B
0
shoutouts (+0%)
3 more for next +5%
Pod C
0
shoutouts (+0%)
3 more for next +5%
No shoutout messages matched this window yet.
⚔️ BATTLE SUMMARY
Pod C leads at 55.4% (Sep 01, 2026 → Sep 03, 2026)
- Pod C: 55.4% — Backlog 61% (24.4/40), Winners 0/6 (0.0/35), Rev Rate 9.1% (25.0/25), +6% ad perf (3 brands on target)
- Pod B: 51.0% — Backlog 60% (24.0/40), Winners 0/6 (0.0/35), Rev Rate 0.0% (25.0/25), +2% ad perf (1 brand on target)
- Pod A: 32.7% — Backlog 56% (22.4/40), Winners 0/6 (0.0/35), Rev Rate 30.0% (8.3/25), +2% ad perf (1 brand on target)
- AI: 0% — Shoutouts 0/10 (shoutout-scored team)
📅 WEEKLY VIEW · Aug 31, 2026 → Sep 03, 2026
👑 POD B ⚡
58.2%
78%
BACKLOG i
0/2
WINNERS i
0.0%
REV RATE i
88%
AD PERF i
Backlog: 31.2/40 · Win: 0.0/35 · Rev: 25.0/25 · +2% ad perf
🥈 POD C 💎
52.5%
65%
BACKLOG i
0/2
WINNERS i
15.4%
REV RATE i
94%
AD PERF i
Backlog: 26.0/40 · Win: 0.0/35 · Rev: 20.5/25 · +6% ad perf
🥉 POD A 🚀
43.1%
64%
BACKLOG i
0/2
WINNERS i
21.4%
REV RATE i
33%
AD PERF i
Backlog: 25.6/40 · Win: 0.0/35 · Rev: 15.5/25 · +2% ad perf
🏅 AI TEAM 🤖
0%
0/3
SHOUTOUTS i
Scored on shoutouts — 0/3 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 64% | 25.6 | 0/2 | 0.0 | 21.4% | 15.5 | 1 | +2 | 0 | +0 | 43.1% |
| Pod B | 78% | 31.2 | 0/2 | 0.0 | 0.0% | 25.0 | 1 | +2 | 0 | +0 | 58.2% |
| Pod C | 65% | 26.0 | 0/2 | 0.0 | 15.4% | 20.5 | 3 | +6 | 0 | +0 | 52.5% |
| AI | — | — | — | — | — | — | — | — | 0/3 | 0 | 0% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
100%
$56.87
BRW
ROAS 1.5
100%
2.47
DEL
CPA $125.0
0%
$0.00
ESM
ROAS 1.4
100%
2.01
GAI
ROAS 3.5
0%
1.69
GRH
CPA $70.0
75%
$76.30
GRO
CPA $50.0
100%
$39.47
NKD
ROAS 1.2
75%
1.18
RAV
ROAS 2.5
100%
2.85
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
🏁 No winners in the week yet. Winners = ads that beat their KPI target within this window. It fills in as ads win, and older wins roll off as they age past the window — nothing resets all at once.
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|
📣 SHOUTOUT TRACKER
Pod A
0
shoutouts (+0%)
3 more for next +5%
Pod B
0
shoutouts (+0%)
3 more for next +5%
Pod C
0
shoutouts (+0%)
3 more for next +5%
No shoutout messages matched this window yet.
⚔️ BATTLE SUMMARY
Pod B leads at 58.2% (Aug 31, 2026 → Sep 03, 2026)
- Pod B: 58.2% — Backlog 78% (31.2/40), Winners 0/2 (0.0/35), Rev Rate 0.0% (25.0/25), +2% ad perf (1 brand on target)
- Pod C: 52.5% — Backlog 65% (26.0/40), Winners 0/2 (0.0/35), Rev Rate 15.4% (20.5/25), +6% ad perf (3 brands on target)
- Pod A: 43.1% — Backlog 64% (25.6/40), Winners 0/2 (0.0/35), Rev Rate 21.4% (15.5/25), +2% ad perf (1 brand on target)
- AI: 0% — Shoutouts 0/3 (shoutout-scored team)
SCORING: Backlog 40% (shipped/in-window) + Winners 35% (target 18Q/6M/2W SM-only ads beating KPI w/ meaningful spend: ≥$500, ≥10% of last-30d, and ≥3× target for CPA brands) + Rev Rate 25% (% of shipped tasks needing 2+ internal bounces or any client rev · ≤10%=full, ≥40%=zero · client revs only on Job Assets) · Bonuses: +2% per brand at-target ad perf (cap +10%) · +5% per 3 shoutouts · External (non-SM) ads excluded from Winners · AI Team is a 4th competitor scored on winners only (AI-made ads credited via reclassification). Reclassify a winner by reacting in #winning-ads: ❌ disqualify · 🏷️ external · 🇦 🇧 🇨 credit a pod · 🤖 credit AI (admin reactions only, applies next refresh). Quarterly view determines performance incentives.
📋 CLIENT MANAGEMENT (NCHO)
📊 BRAND CONFIG
EDIT IN SHEETS
Synced from NCHO Google Sheet at build time. Click "Edit in Sheets" to make changes — they'll appear on next dashboard refresh.
| Brand | Status | Pod | Strategist | BVS Team | Editors | Deliverables | KPI | Target | 14d | 7d | Health |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ATO ATO | Active | Pod B / Ai | Layla | Nadita | — | CPA | $130 | — | — | 100% | |
| BER Berkeley Life | Active | Pod A | Will | Khansa | Antony · Stephen · Yahya · Dzakwan | CPA | $70 | $100 | $90 | 77% | |
| BRW Go Brewing | Active | Pod C | Juli | Nina | Anas · Dziky · Anne | ROAS | 1.5 | 1.43 | 1.57 | 23% | |
| DEL Drink Delta | Active | Pod A | Janet | Amanda | Antony · Stephen · Yahya · Dzakwan | CPA | $125 | $327 | $0 | 0% | |
| ESM EasyMan | Active | Pod C | Will | Yullie | Anas · Dziky · Anne | ROAS | 1.4 | 2.03 | 2.03 | 100% | |
| FAB FAB | Active | Pod C | Michele | — | Anas · Dziky · Anne | — | — | — | — | 84% | |
| GAI GA International | Active | Pod A | Will | Amanda | Antony · Stephen · Yahya · Dzakwan | ROAS | 3.5 | 1.62 | 1.65 | 9% | |
| GRH GroomieHers | Active | Pod B | Layla | Nadita | Catur · Cebe · Teguh · Syarif | CPA | $70 | $77 | $73 | 100% | |
| GRO Groomie | Active | Pod B | Layla | Dita Nur | Catur · Cebe · Teguh · Syarif | CPA | $50 | $39 | $41 | 100% | |
| LUM Luma | Active | Pod B | TBD | Nadita | Catur · Cebe · Teguh · Syarif | — | — | — | — | 70% | |
| NKD Naked Nutrition | Active | Pod C | Juli | Yullie | Anas · Dziky · Anne | ROAS | 1.2 | 1.29 | 1.30 | 100% | |
| RAV Ravek | Active | Pod C | Layla | Nina | Anas · Dziky · Anne | ROAS | 2.5 | 2.84 | 2.62 | 70% | |
| STU STU | Active | Pod C/AI | Mariah | — | — | — | — | — | — | 100% | |
| SVB SVB | Active | Pod C/AI | Mariah | — | — | — | — | — | — | 100% | |
| SYN SYN | Active | Pod B | Layla | — | Catur · Cebe · Teguh · Syarif | — | — | — | — | 100% | |
| VIT VIT | Active | Pod B / Ai | Janet | — | — | CPA | $130 | — | — | 100% |
📝 LIVE SPREADSHEET
Edit directly below — changes save to Google Sheets in real time.