👑
SelfMade Hub
LIVE
Sep 04, 2026
📋 NCHO
🎯 JOBS
🧠 CONCEPTS
♻️ ITERATIONS
🔄 REVISIONS
⚔️ BATTLE
PORTFOLIO SNAPSHOT
20
Severely Behind
10
Overdue
43
This Week
7
Waiting on Brief
156
Total Active
Portfolio HP
74%
📐 Health = 100 - (severely_behind × 15) - (overdue × 8) · Penalty-based so brands aren't punished for fewer tasks · Sent = Creative State + ICK URL both set · Waiting on Brief (past-due, brief not ready) is shown separately and does not affect health
WEEK OVER WEEK
Severely Behind
3→3
NO CHANGE
Overdue
13→17
+4 ▲
This Week
14→17
+2 ▲
TEAM POD PERFORMANCE
🚀 POD A
26%
13
SEV
5
OVER
8
WEEK
10
SCHED
MM: Janet (DEL) · Will (BER,GAI) · Layla (FOR)
BVS: Amanda · Khansa
Editors: Antony · Stephen · Yahya · Dzakwan
BVS: Amanda · Khansa
Editors: Antony · Stephen · Yahya · Dzakwan
⚡ POD B
100%
0
SEV
0
OVER
7
WEEK
23
SCHED
MM: Layla (GRH,GRO,SYN) · TBD (LUM)
BVS: Dita Nur · Nadita
Editors: Catur · Cebe · Teguh · Syarif
BVS: Dita Nur · Nadita
Editors: Catur · Cebe · Teguh · Syarif
💎 POD C
64%
7
SEV
5
OVER
16
WEEK
29
SCHED
MM: Juli (BRW,NKD) · Layla (RAV) · Michele (FAB) · Will (ESM)
BVS: Nina · Yullie
Editors: Anas · Dziky · Anne
BVS: Nina · Yullie
Editors: Anas · Dziky · Anne
BRAND HEALTH MATRIX
DEL
Drink Delta
0%
6s·2o·2w·0sc·4wb
GAI
GA International
0%
6s·2o·2w·0sc·0wb
BRW
Go Brewing
24%
4s·2o·4w·10sc·3wb
RAV
Ravek
47%
3s·1o·4w·10sc·0wb
BER
Berkeley Life
77%
1s·1o·4w·10sc·0wb
FAB
FAB
84%
0s·2o·4w·5sc·0wb
GRO
Groomie
100%
0s·0o·3w·6sc·0wb
GRH
GroomieHers
100%
0s·0o·3w·10sc·0wb
NKD
Naked Nutrition
100%
0s·0o·4w·4sc·0wb
ATO
ATO
100%
0s·0o·3w·4sc·0wb
VIT
VIT
100%
0s·0o·3w·3sc·0wb
STU
STU
100%
0s·0o·2w·6sc·0wb
SVB
SVB
100%
0s·0o·4w·8sc·0wb
SYN
SYN
100%
0s·0o·1w·7sc·0wb
🔴 SEVERELY BEHIND
20| Pod | Brand | Task | Due | Late | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | BER | BER 💊 - A10 | May 22 | 105d | Needs Revision | 5 | 4 | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A8 Statics | Jul 17 | 49d | Needs Revision | 1 | 1 | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A43 Statics | Jul 31 | 35d | Execute Concept | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A43 | Jul 31 | 35d | Execute Concept | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod C | RAV | RAV🛞 - A79 Statics | Jul 31 | 35d | Needs Revision | 3 | — | Nina | Layla | Anas · Dziky · Anne |
| Pod C | RAV | RAV🛞 - A80 | Aug 07 | 28d | Needs Revision | 3 | 1 | Nina | Layla | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A44 | Aug 07 | 28d | Needs Copy Review | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A11 Statics | Aug 07 | 28d | MM Review 1 | — | 1 | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A44 Statics | Aug 07 | 28d | Sent to Client | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A103 | Aug 14 | 21d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A103 Statics | Aug 14 | 21d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | RAV | RAV🛞 - A81 | Aug 14 | 21d | Needs Revision | 2 | 1 | Nina | Layla | Anas · Dziky · Anne |
| Pod A | GAI | GAI 🏷️ - A12 Statics | Aug 14 | 21d | MM Review - Ai | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A12 - GIF | Aug 14 | 21d | Ready to Send | — | 1 | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A13 | Aug 21 | 14d | Execute Concept | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A104 | Aug 21 | 14d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A104 Statics | Aug 21 | 14d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A46 Statics | Aug 21 | 14d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A46 | Aug 21 | 14d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | GAI | GAI 🏷️ - A13 Statics | Aug 21 | 14d | MM Review - Ai | — | 1 | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
🟡 OVERDUE
10| Pod | Brand | Task | Due | Late | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | GAI | GAI 🏷️ - A14 | Aug 28 | 7d | Execute Concept | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A105 Statics | Aug 28 | 7d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A105 | Aug 28 | 7d | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A47 Statics | Aug 28 | 7d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A47 | Aug 28 | 7d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | BER | BER 💊 - A24 | Aug 28 | 7d | Needs Revision | 3 | 1 | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | FAB | FAB 🍽️ - A2 | Aug 28 | 7d | Needs Revision | 1 | 3 | — | Michele | Anas · Dziky · Anne |
| Pod C | RAV | RAV🛞 - A83 Statics | Aug 28 | 7d | Needs Revision | 1 | 1 | Nina | Layla | Anas · Dziky · Anne |
| Pod C | FAB | FAB 🍽️ - A2 Statics | Aug 28 | 7d | MM Review (Client Revisions) | 1 | 1 | — | Michele | Anas · Dziky · Anne |
| Pod A | GAI | GAI 🏷️ - A14 Statics | Aug 28 | 7d | MM Review - Ai | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
🔵 THIS WEEK
43| Pod | Brand | Task | Due | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|
| Pod C | RAV | RAV🛞 - A84 Statics | Sep 04 | Execute Concept | — | — | Nina | Layla | Anas · Dziky · Anne |
| Pod A | BER | BER 💊 - A25 | Sep 04 | Execute Concept | — | — | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C/AI | SVB | SVB 🐌 - A3 Statics | Sep 04 | MM Review - Ai | — | — | — | Mariah | — |
| Pod C | BRW | BRW🍺 - A106 | Sep 04 | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A48 Statics | Sep 04 | Requested | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A48 | Sep 04 | Requested | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod C | BRW | BRW🍺 - A106 Statics | Sep 04 | Requested | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | BER | BER 💊 - A25 Statics | Sep 04 | Needs Revision | — | 2 | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod B / Ai | ATO | ATO 🦷 - A8 | Sep 04 | Needs Revision | — | 2 | Nadita | Layla | — |
| Pod B | GRH | GRH 🦵 - A47 | Sep 04 | Needs Revision | 1 | 1 | Nadita | Layla | Catur · Cebe · Teguh · Syarif |
| Pod B | GRO | GRO🪒 - A47 Statics | Sep 04 | Needs Revision | 1 | 1 | Dita Nur | Layla | Catur · Cebe · Teguh · Syarif |
| Pod C | NKD | NKD 🐮 - A11 | Sep 04 | Needs Revision | — | 2 | Yullie | Juli | Anas · Dziky · Anne |
| Pod C | FAB | FAB 🍽️ - A3 Statics | Sep 04 | Needs Revision | — | 1 | — | Michele | Anas · Dziky · Anne |
| Pod C | FAB | FAB 🍽️ - A3 | Sep 04 | Needs Revision | — | 2 | — | Michele | Anas · Dziky · Anne |
| Pod C/AI | SVB | SVB 🐌 - A3 | Sep 04 | Needs Revision | — | 2 | — | Mariah | — |
| Pod B / Ai | ATO | ATO 🦷 - A8 Statics | Sep 04 | MM Review - Ai | — | — | Nadita | Layla | — |
| Pod C | NKD | NKD 🐮 - A11 Statics | Sep 04 | MM Review - Ai | — | 1 | Yullie | Juli | Anas · Dziky · Anne |
| Pod B / Ai | VIT | VIT 🍉 - A7 Statics | Sep 04 | Ready to Send | — | — | — | Janet | — |
| Pod B / Ai | VIT | VIT 🍉 - A7 | Sep 04 | Ready to Send | — | 3 | — | Janet | — |
| Pod A | GAI | GAI 🏷️ - A15 | Sep 04 | Sent to Client | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | RAV | RAV🛞 - A84 | Sep 04 | Sent to Client | — | — | Nina | Layla | Anas · Dziky · Anne |
| Pod C/AI | STU | STU 🧘♀️ - A3 Statics | Sep 04 | MM Review - Ai | — | — | — | Mariah | — |
| Pod B / Ai | VIT | VIT 🍉 - A8 Statics | Sep 11 | Execute - Ai | — | — | — | Janet | — |
| Pod B | SYN | SYN 🧬 - A1 Statics | Sep 11 | Execute - Ai | — | — | — | Layla | Catur · Cebe · Teguh · Syarif |
| Pod A | BER | BER 💊 - A26 Statics | Sep 11 | Execute Concept | — | — | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod A | BER | BER 💊 - A26 | Sep 11 | Execute Concept | — | — | Khansa | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod B / Ai | ATO | ATO 🦷 - A9 | Sep 11 | Execute Concept | — | — | Nadita | Layla | — |
| Pod C | BRW | BRW🍺 - A107 | Sep 11 | Execute Concept | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | RAV | RAV🛞 - A85 | Sep 11 | Execute Concept | — | — | Nina | Layla | Anas · Dziky · Anne |
| Pod C | FAB | FAB 🍽️ - A4 | Sep 11 | Execute Concept | — | — | — | Michele | Anas · Dziky · Anne |
| Pod C | NKD | NKD 🐮 - A12 Statics | Sep 11 | Execute Concept | — | — | Yullie | Juli | Anas · Dziky · Anne |
| Pod C | NKD | NKD 🐮 - A12 | Sep 11 | Execute Concept | — | — | Yullie | Juli | Anas · Dziky · Anne |
| Pod B | GRO | GRO🪒 - A48 | Sep 11 | Execute Concept | — | — | Dita Nur | Layla | Catur · Cebe · Teguh · Syarif |
| Pod B | GRO | GRO🪒 - A48 Statics | Sep 11 | Execute Concept | — | — | Dita Nur | Layla | Catur · Cebe · Teguh · Syarif |
| Pod B | GRH | GRH 🦵 - A48 | Sep 11 | Execute Concept | — | — | Nadita | Layla | Catur · Cebe · Teguh · Syarif |
| Pod A | GAI | GAI 🏷️ - A16 | Sep 11 | Requested | — | — | Amanda | Will | Antony · Stephen · Yahya · Dzakwan |
| Pod C | RAV | RAV🛞 - A85 Statics | Sep 11 | Requested | — | — | Nina | Layla | Anas · Dziky · Anne |
| Pod C | FAB | FAB 🍽️ - A4 Statics | Sep 11 | Requested | — | — | — | Michele | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A107 Statics | Sep 11 | Requested | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod B | GRH | GRH 🦵 - A48 Statics | Sep 11 | Needs Revision | — | 1 | Nadita | Layla | Catur · Cebe · Teguh · Syarif |
| Pod C/AI | SVB | SVB 🐌 - A4 Statics | Sep 11 | Sent to Client | — | — | — | Mariah | — |
| Pod C/AI | SVB | SVB 🐌 - A4 | Sep 11 | Sent to Client | — | — | — | Mariah | — |
| Pod C/AI | STU | STU 🧘♀️ - A4 Statics | Sep 11 | Execute - Ai | — | — | — | Mariah | — |
🚫 LATE BRIEFS
7Past-due but the brief/copy still isn't ready (Requested / Needs Copy). These ALSO appear in Severely Behind / Overdue above with a 🚫 NO BRIEF marker and count against brand health — a late brief is still a late deliverable. This table groups them so briefing owners (BVS/strategists) can clear the queue.
| Pod | Brand | Task | Due | Late | State | CR | IR | BVS | MM | Editor |
|---|---|---|---|---|---|---|---|---|---|---|
| Pod C | BRW | BRW🍺 - A103 | Aug 14 | 21d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A103 Statics | Aug 14 | 21d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod C | BRW | BRW🍺 - A104 Statics | Aug 21 | 14d | Requested 🚫 NO BRIEF | — | — | Nina | Juli | Anas · Dziky · Anne |
| Pod A | DEL | DEL 🥤 - A46 Statics | Aug 21 | 14d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A46 | Aug 21 | 14d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A47 Statics | Aug 28 | 7d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
| Pod A | DEL | DEL 🥤 - A47 | Aug 28 | 7d | Requested 🚫 NO BRIEF | — | — | Amanda | Janet | Antony · Stephen · Yahya · Dzakwan |
📋 EXECUTIVE SUMMARY
Portfolio health: 74% across 156 active tasks, 11 brands, 3 pods. 15 tasks verified sent (State + ICK URL).
- DEL at 0% — 6 severely behind, 2 overdue out of 10 active.
- GAI at 0% — 6 severely behind, 2 overdue out of 10 active.
- BRW at 24% — 4 severely behind, 2 overdue out of 20 active.
- Pod B strongest at 100%
- 43 tasks due this week
CONCEPT DUE — STRATEGIST TRACKER
4
Behind (In Queue)
9
Due This Week
63
In Progress / On Track
Concept HP
95%
📐 "Behind" = past Internal Review Date AND Creative State is still "Needs Copy" or "Needs Copy Review" (strategist hasn't started). Tasks already in progress are not counted as behind.
STRATEGIST LOAD
Juli
2
behind in queue
Janet
1
behind in queue
Michele
1
behind in queue
Layla
4
due this week
Juli
2
due this week
Mariah
1
due this week
Michele
1
due this week
Will
1
due this week
🔴 BEHIND — STILL IN COPY QUEUE
4| Pod | Brand | Task | Internal Due | Late | State | Strategist |
|---|---|---|---|---|---|---|
| Pod A | DEL | DEL 🥤 - A44 | Jul 23 | 43d | Needs Copy Review | Janet |
| Pod C | NKD | NKD 🐮 - A13 | Sep 03 | 1d | Needs Copy Review | Juli |
| Pod C | BRW | BRW🍺 - A108 | Sep 03 | 1d | Needs Copy Review | Juli |
| Pod C | FAB | FAB 🍽️ - A5 | Sep 03 | 1d | Needs Copy Review | Michele |
🔵 DUE THIS WEEK — IN QUEUE
9| Pod | Brand | Task | Internal Due | State | Strategist |
|---|---|---|---|---|---|
| Pod C/AI | SVB | SVB 🐌 - A6 | Sep 10 | Requested | Mariah |
| Pod C | FAB | FAB 🍽️ - A6 | Sep 10 | Requested | Michele |
| Pod C | RAV | RAV🛞 - A87 | Sep 10 | Requested | Layla |
| Pod B | GRH | GRH 🦵 - A50 | Sep 10 | Requested | Layla |
| Pod C | NKD | NKD 🐮 - A14 | Sep 10 | Requested | Juli |
| Pod C | BRW | BRW🍺 - A109 | Sep 10 | Requested | Juli |
| Pod A | BER | BER 💊 - A28 | Sep 10 | Requested | Will |
| Pod B / Ai | ATO | ATO 🦷 - A11 | Sep 10 | Requested | Layla |
| Pod B | GRO | GRO🪒 - A50 | Sep 10 | Requested | Layla |
🧠 CONCEPT SUMMARY
Concept health: 95% — 4 of 76 concepts are past due AND still in the copy queue.
- Juli: 2 concepts behind — still in "Needs Copy" past Internal Review Date.
- Janet: 1 concepts behind — still in "Needs Copy" past Internal Review Date.
- Michele: 1 concepts behind — still in "Needs Copy" past Internal Review Date.
- 9 concepts due this week
- 41 concepts past due but in progress — work started, just running behind.
ITERATION PIPELINE
75
Queued
1
In Progress
14
In Review
20
Complete
Throughput
32%
ITERATIONS BY BRAND
BER
3
active iters
0q·0ip·3r
DEL
36
active iters
29q·0ip·7r
GRH
9
active iters
7q·0ip·2r
GRO
2
active iters
2q·0ip·0r
RAV
40
active iters
37q·1ip·2r
🔵 IN PROGRESS
1| Pod | Brand | Ad Name | State | BVS | MM |
|---|---|---|---|---|---|
| Pod C | RAV | SM_39.1_Video_Dome Lighting | ON HOLD | Nina | Layla |
🟡 IN REVIEW
14| Pod | Brand | Ad Name | State | BVS | MM |
|---|---|---|---|---|---|
| Pod A | BER | VID | Review UGC | CP | MM Review 1 | Khansa | Will |
| Pod A | BER | Inhouse_Post_Video_Menopause Dr. Durst | Needs Revision | Khansa | Will |
| Pod A | BER | VID | MENOINTERVIEW | Shop now | PDP | Needs Revision | Khansa | Will |
| Pod A | DEL | SM_Video_A11.2 V1_Founder Mom | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Gif_A6.3v2_Pink Lemonade 10 pdp | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Gif_A17.2 V2_Spirit LP -Right Click | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Video_A12.1_C1V1_Founder #1 | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Video_A11.3 V1_Founder Gen Z Stat | Needs Revision | Amanda | Janet |
| Pod A | DEL | SM_Video_A12.2_C2V1_Founder> fun vs productive | Needs Revision | Amanda | Janet |
| Pod A | DEL | TP_Video_Jack & Diane | Needs Revision | Amanda | Janet |
| Pod B | GRH | JUNE2026_Evergreen_Pamela_BTSS_Mature_Mess Free_Sh | Needs Revision | Nadita | Layla |
| Pod B | GRH | JULY 2026_Evergreen_beautybybev101_BTSS_Mature_Ful | Needs Revision | Nadita | Layla |
| Pod C | RAV | SM_A25_Gif_Polaris General | Needs Revision | Nina | Layla |
| Pod C | RAV | SM_32.1_Video_Lighting Collection - New Copy | Needs Revision | Nina | Layla |
📥 QUEUED
75♻️ ITERATION SUMMARY
110 total iterations across 5 brands — 75 queued, 1 in progress, 14 in review.
- DEL: 49 iterations — 0 in progress, 29 queued, 7 in review.
- RAV: 41 iterations — 1 in progress, 37 queued, 2 in review.
- GRH: 13 iterations — 0 in progress, 7 queued, 2 in review.
- BER: 5 iterations — 0 in progress, 0 queued, 3 in review.
- GRO: 2 iterations — 0 in progress, 2 queued, 0 in review.
REVISION TRACKER
38
Client Revisions
44
Internal Revisions
15
Tasks Sent
0%
Approval Rate
Approval Rate
0%
📐 Client Revisions (CR) = Sent to Client → Needs Revision · Internal Revisions (IR) = MM Review 1/2/Client → Needs Revision · Approval Rate = % of sent tasks that needed zero client revisions
WEEK OVER WEEK
Client Revisions
2→23
+21 ▲
Internal Revisions
13→22
+9 ▲
Total Revisions
15→45
+30 ▲
APPROVAL BY BRAND
RAV
Ravek
0%
19cr · 9ir · 5 sent
BER
Berkeley Life
0%
10cr · 8ir · 3 sent
FAB
FAB
0%
4cr · 10ir · 1 sent
GAI
GA International
40%
3cr · 4ir · 5 sent
GRH
GroomieHers
100%
1cr · 2ir · 0 sent
NKD
Naked Nutrition
100%
0cr · 3ir · 0 sent
VIT
VIT
100%
0cr · 3ir · 0 sent
GRO
Groomie
100%
1cr · 1ir · 0 sent
ATO
ATO
100%
0cr · 2ir · 0 sent
SVB
SVB
100%
0cr · 2ir · 0 sent
ESM
EasyMan
100%
0cr · 0ir · 1 sent
📊 BRAND BREAKDOWN
| Brand | Name | Total | Client | Internal | This Wk | Last Wk | WoW | Approval | Sent |
|---|---|---|---|---|---|---|---|---|---|
| RAV | Ravek | 28 | 19 | 9 | 10 | 6 | +4 ▲ | 0% | 5 |
| BER | Berkeley Life | 18 | 10 | 8 | 8 | 1 | +7 ▲ | 0% | 3 |
| FAB | FAB | 14 | 4 | 10 | 8 | 5 | +3 ▲ | 0% | 1 |
| GAI | GA International | 7 | 3 | 4 | 6 | 1 | +5 ▲ | 40% | 5 |
| GRH | GroomieHers | 3 | 1 | 2 | 3 | 0 | +3 ▲ | 100% | 0 |
| NKD | Naked Nutrition | 3 | 0 | 3 | 3 | 0 | +3 ▲ | 100% | 0 |
| VIT | VIT | 3 | 0 | 3 | 2 | 1 | +1 ▲ | 100% | 0 |
| GRO | Groomie | 2 | 1 | 1 | 1 | 1 | — | 100% | 0 |
| ATO | ATO | 2 | 0 | 2 | 2 | 0 | +2 ▲ | 100% | 0 |
| SVB | SVB | 2 | 0 | 2 | 2 | 0 | +2 ▲ | 100% | 0 |
| ESM | EasyMan | 0 | 0 | 0 | 0 | 0 | — | 100% | 1 |
🔝 MOST REVISED TASKS
| Pod | Brand | Task | Total | Client | Internal | State |
|---|---|---|---|---|---|---|
| Pod A | BER | BER 💊 - A10 | 9 | 5 | 4 | Needs Revision |
| Pod C | FAB | FAB 🍽️ - A1 Statics | 5 | 2 | 3 | Sent to Client |
| Pod C | RAV | RAV🛞 - A80 | 4 | 3 | 1 | Needs Revision |
| Pod A | BER | BER 💊 - A24 | 4 | 3 | 1 | Needs Revision |
| Pod C | FAB | FAB 🍽️ - A2 | 4 | 1 | 3 | Needs Revision |
| Pod C | RAV | RAV🛞 - A73 Statics | 4 | 3 | 1 | ON HOLD |
| Pod C | RAV | RAV🛞 - A81 | 3 | 2 | 1 | Needs Revision |
| Pod C | RAV | RAV🛞 - A79 Statics | 3 | 3 | 0 | Needs Revision |
| Pod B / Ai | VIT | VIT 🍉 - A7 | 3 | 0 | 3 | Ready to Send |
| Pod A | BER | BER 💊 - A25 Statics | 2 | 0 | 2 | Needs Revision |
| Pod B / Ai | ATO | ATO 🦷 - A8 | 2 | 0 | 2 | Needs Revision |
| Pod B | GRH | GRH 🦵 - A47 | 2 | 1 | 1 | Needs Revision |
| Pod A | GAI | GAI 🏷️ - A8 Statics | 2 | 1 | 1 | Needs Revision |
| Pod B | GRO | GRO🪒 - A47 Statics | 2 | 1 | 1 | Needs Revision |
| Pod C | NKD | NKD 🐮 - A11 | 2 | 0 | 2 | Needs Revision |
| Pod C | RAV | RAV🛞 - A83 Statics | 2 | 1 | 1 | Needs Revision |
| Pod C | FAB | FAB 🍽️ - A3 | 2 | 0 | 2 | Needs Revision |
| Pod C/AI | SVB | SVB 🐌 - A3 | 2 | 0 | 2 | Needs Revision |
| Pod C | RAV | RAV🛞 - A71 Statics | 2 | 1 | 1 | ON HOLD |
| Pod C | FAB | FAB 🍽️ - A2 Statics | 2 | 1 | 1 | MM Review (Client Revisions) |
🔄 REVISION SUMMARY
Client approval rate: 0% — 15 tasks sent to client, 23 required revisions (38 total client revision cycles).
- RAV: 19 client revisions across 11 tasks.
- BER: 10 client revisions across 4 tasks.
- FAB: 4 client revisions across 3 tasks.
- GAI: 3 client revisions across 3 tasks.
- GRO: 1 client revisions across 1 tasks.
- GRH: 1 client revisions across 1 tasks.
- 44 total internal revisions across 29 tasks (MM Review → Needs Revision).
- FAB: 10 internal revisions across 5 tasks.
- RAV: 9 internal revisions across 8 tasks.
- BER: 8 internal revisions across 4 tasks.
- GAI: 4 internal revisions across 4 tasks.
- NKD: 3 internal revisions across 2 tasks.
- VIT: 3 internal revisions across 1 tasks.
- GRH: 2 internal revisions across 2 tasks.
- ATO: 2 internal revisions across 1 tasks.
- SVB: 2 internal revisions across 1 tasks.
- GRO: 1 internal revisions across 1 tasks.
- Week over week: 15 → 45 revisions (up 30).
⚔️ POD BATTLE GROUNDS
📅 QUARTERLY VIEW · Jul 01, 2026 → Sep 05, 2026
👑 POD C 💎
79.7%
88%
BACKLOG i
12/18
WINNERS i
63.9%
REV RATE i
94%
AD PERF i
Backlog: 35.2/40 · Win: 23.5/35 · Rev: 0.0/25 · +15% shoutouts · +6% ad perf
🥈 POD B ⚡
78.1%
100%
BACKLOG i
2/18
WINNERS i
19.3%
REV RATE i
88%
AD PERF i
Backlog: 40.0/40 · Win: 3.9/35 · Rev: 17.2/25 · +15% shoutouts · +2% ad perf
🥉 POD A 🚀
74.6%
87%
BACKLOG i
5/18
WINNERS i
67.5%
REV RATE i
25%
AD PERF i
Backlog: 34.8/40 · Win: 9.8/35 · Rev: 0.0/25 · +30% shoutouts
🏅 AI TEAM 🤖
30%
9/30
SHOUTOUTS i
Scored on shoutouts — 9/30 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 87% | 34.8 | 5/18 | 9.8 | 67.5% | 0.0 | 0 | +0 | 20 | +30 | 74.6% |
| Pod B | 100% | 40.0 | 2/18 | 3.9 | 19.3% | 17.2 | 1 | +2 | 9 | +15 | 78.1% |
| Pod C | 88% | 35.2 | 12/18 | 23.5 | 63.9% | 0.0 | 3 | +6 | 11 | +15 | 79.7% |
| AI | — | — | — | — | — | — | — | — | 9/30 | 30 | 30% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
25%
$125.60
BRW
ROAS 1.5
75%
1.43
DEL
CPA $125.0
25%
$181.27
ESM
ROAS 1.4
100%
1.41
GAI
ROAS 3.5
25%
2.06
GRH
CPA $70.0
75%
$75.34
GRO
CPA $50.0
100%
$34.93
NKD
ROAS 1.2
100%
1.22
RAV
ROAS 2.5
100%
2.83
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|---|---|---|---|---|---|---|---|---|---|
 | Pod B | GRH | Summer26_BTSS_SOCIAL_Mess Free_Shave Anywhere_3 Reasons_JB_2 | 🖼️ Image | CPA | $70 | 69.83 | $37,640 | Jul 1 | |
| 🎬 | Pod A | CMC | SM_1.17.25_Video_A29.1-C4V4 - Copy 2 | 🎬 Video | CPA | $40 | 30.63 | $14,088 | Jul 1 | |
 | Pod C | RAV | SM_Video_A72_V2_Speakeasy | 🖼️ Image | ROAS | 2.5 | 2.86 | $13,523 | Jul 1 | |
 | Pod A | CMC | SM_05.20.25_Video_A49.2 C2V2 - Copy 2 | 🎬 Video | CPA | $40 | 26.29 | $12,908 | Jul 24 | |
 | Pod C | RAV | SM_Static_A76_Turn Signal | 🖼️ Image | ROAS | 2.5 | 2.95 | $12,503 | Aug 1 | |
 | Pod B | GRO | JUNE2026__Evergreen_Nelson_DBS_Smart Value_Comparison_26SM13 | 🖼️ Image | CPA | $50 | 37.48 | $8,582 | Jul 1 | |
 | Pod A | GAI | SM_Static_A5.1_CryogenicLabels1 | 🖼️ Image | ROAS | 3.5 | 3.56 | $7,749 | Jul 1 | |
 | Pod C | RAV | SM_Video_A54.2_Speakeasy | 🖼️ Image | ROAS | 2.5 | 3.87 | $7,516 | Aug 1 | |
| 🖼️ | Pod C | ESM | SM_Static_A5.3_Pale | 🖼️ Image | ROAS | 1.4 | 2.33 | $5,311 | Jul 1 | |
 | Pod C | ESM | SM_Static_A23.3_V1_ 30% off | 🖼️ Image | ROAS | 1.4 | 1.56 | $4,603 | Jul 1 | |
 | Pod C | BRW | SM_Static_A98.4_Craft Beer Enthusiast_Monthly Beer Drop_Head | 🖼️ Image | ROAS | 1.5 | 1.51 | $4,460 | Aug 1 | |
| 🖼️ | Pod C | ESM | SM_Static_EZA3.1 | 🖼️ Image | ROAS | 1.4 | 1.58 | $4,269 | Jul 1 | |
 | Pod C | ESM | SM_Static_A5.3_Pale - Copy | 🖼️ Image | ROAS | 1.4 | 1.98 | $4,080 | Jul 1 | |
| 🎬 | Pod C | ESM | SM_Video_A26.6_2mg Retro Brownie | 🎬 Video | ROAS | 1.4 | 1.53 | $3,298 | Jul 1 | |
 | Pod A | GAI | SM_Static_A3_V1_Laser | 🖼️ Image | ROAS | 3.5 | 4.16 | $2,253 | Jul 1 | |
 | Pod C | ESM | SM_Static_A42.2_Lazy Weekend | 🖼️ Image | ROAS | 1.4 | 1.47 | $2,008 | Sep 2 | |
 | Pod C | ESM | SM_Static_A19.5_V3_Vending Machine | 🖼️ Image | ROAS | 1.4 | 2.89 | $1,689 | Aug 24 | |
 | Pod A | GAI | SM_Static_A4.4_Cryostuck | 🖼️ Image | ROAS | 3.5 | 3.87 | $1,533 | Aug 6 | |
 | Pod C | ESM | SM_Static_A6.3 - Copy | 🖼️ Image | ROAS | 1.4 | 1.57 | $1,324 | Jul 1 | |
 | Pod C | RAV | Inhouse_Speakeasy | 🎬 Video | ROAS | 2.5 | 3.84 | $17,703 | Jul 1 | |
| 🎬 | Pod C | JOY | o:JM - p:SPB - h:Joymode - PB05 - SB05+SB18 - UGC VID - b:AI | 🎬 Video | CPA | $70 | 61.08 | $16,736 | Jul 1 | |
 | Pod C | RAV | Inhouse_Gif_Can-am Defender HD11_V2 | 🎬 Video | ROAS | 2.5 | 3.14 | $12,944 | Aug 1 | |
 | Pod A | CMC | CT_Video_CutOutBAU-Yellow_1x1.mov - Copy | 🎬 Video | CPA | $40 | 18.64 | $11,408 | Jul 20 | |
 | Pod C | RAV | Inhouse_Speakeasy_6.30.26 | 🎬 Video | ROAS | 2.5 | 3.39 | $9,603 | Jul 1 | |
 | Pod A | GAI | SnapPEEL | 🖼️ Image | ROAS | 3.5 | 3.96 | $1,538 | Jul 1 | |
 | Pod A | BER | Inhouse_UGC_Biohakers_New LP 1 | 🎬 Video | CPA | $70 | 69.68 | $1,254 | Jul 1 |
📣 SHOUTOUT TRACKER
Pod A
20
shoutouts (+30%)
1 more for next +5%
Pod B
9
shoutouts (+15%)
3 more for next +5%
Pod C
11
shoutouts (+15%)
1 more for next +5%
📜 SHOUTOUT LOG — every message counted this window
Pod APod CPod AISep 03
lol my b wrong channel!
Also to <#C0A2YB36H35> and <#C0AR5AY4KV1> for the content!!
<!channel>
Big shoutout to @user who has been COOKING with the creative strategy with Svibe that they just asked to increase scope
Our 60/20/20 system works people! We just need to only work with clients who let…
VIEW ↗Pod APod BAug 27
Huge shoutout to <#C0A3Z27NJRW> + @user for the quick turnaround on GRH A46! Ashley completely changed the branding overnight, and the team executed the updates on such short notice. Ashley approved the assets with no pushback at all! :bananadance:
VIEW ↗Pod CPod AIAug 21
Great shit @user, <#C0AR5AY4KV1> <#C0A2YB36H35>!
Love to see this on an initial delivery
Let's
Fucking
GO!
Hey @user! All the content is looking great. The videos look good, and the statics do too. We’re going to put them into a testing campaign as soon as possible and see how they perform :rocket:…
VIEW ↗Pod AAug 19
I just wanted to shout out @user who found a great subreddit on Ozempic butt (lol) as a net new persona test for Naked (we've tested GLP-1 more broadly, but nothing as specific as this)!
The client loved the idea, and it just goes to show that net new personas are found manually, and we can use AI as a compass b…
VIEW ↗Pod AIAug 14
Shoutout to the Ai Pod. VIT A4 statics approved with no comments in about 15 minutes after delivery :chandler_dance:
VIEW ↗Pod AAug 14
Shoutout to the domestic team for nailing the first briefs for all 3 new clients! No notes on any of them :clapping-inclusive::partying_face:
VIEW ↗Pod AAug 11
Shout out to Pod A! GAI A6 GIFs got approved on first view, no revisions! :partying_face: Awesome job! He loved them.
VIEW ↗Pod AIJul 28
We now have the top-performing ad in the Autobrush account (and we are 1 of 3 agencies + an in-house content team!)
Good shit <#C0AR5AY4KV1>
VIEW ↗Pod AJul 27
Massive shoutout to @user for turning Cumin Club around from a churn risk to a happy client! That is no easy feat!
We are crushing July :fireball:
VIEW ↗Pod APod AIJul 24
Shoutout to the Ai pod! First batch of statics for VitaWild approved with zero revisions :partying_face:
VIEW ↗Pod BJul 23
Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
[July 23rd, 2026 9:36 AM] layla614: Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
VIEW ↗Pod BJul 21
good fucking shit here <#C0A3Z27NJRW>... excellent edit
no notes :pinched_fingers:
love the wednesday delivery too
VIEW ↗Pod APod CPod AIJul 17
also shoutout to pod c + the AI pod for Naked: no revisions on the video, and only one minor revision on the statics! LFG
VIEW ↗Pod APod BJul 17
Shoutout to Pod B! Happy happy Slack messages coming in hot for ATO A1.2 :smiley:
VIEW ↗Pod AJul 16
Pod A: getting positive feedback on first look from GAI haha let’s call this a win!
VIEW ↗Pod APod CPod AIJul 16
Nice job pod c and the ai pod for NKD A4... no revisions on the video, and the statics are looking great!
VIEW ↗Pod CJul 10
:partying_face: Shout out to Pod C! The NKD A3 videos were approved first pass, no revisions!
icnk.io/u/…
VIEW ↗Pod APod BJul 10
Great job Pod B! This is an awesome hook visual for this GRH iteration :leg: app.iconik.io/asset/de2973ac-7c54-11f1-8e8f-92dca83a24fd
VIEW ↗⚔️ BATTLE SUMMARY
Pod C leads at 79.7% (Jul 01, 2026 → Sep 05, 2026)
- Pod C: 79.7% — Backlog 88% (35.2/40), Winners 12/18 (23.5/35), Rev Rate 63.9% (0.0/25), +6% ad perf (3 brands on target), +15% shoutouts
- Pod B: 78.1% — Backlog 100% (40.0/40), Winners 2/18 (3.9/35), Rev Rate 19.3% (17.2/25), +2% ad perf (1 brand on target), +15% shoutouts
- Pod A: 74.6% — Backlog 87% (34.8/40), Winners 5/18 (9.8/35), Rev Rate 67.5% (0.0/25), +30% shoutouts
- AI: 30% — Shoutouts 9/30 (shoutout-scored team)
📅 ASSESSMENT PERIOD · Jun 01, 2026 → Aug 31, 2026 · fixed review window — does not roll
👑 POD C 💎
85.7%
86%
BACKLOG i
14/18
WINNERS i
63.2%
REV RATE i
81%
AD PERF i
Backlog: 34.4/40 · Win: 27.3/35 · Rev: 0.0/25 · +20% shoutouts · +4% ad perf
🥈 POD A 🚀
79.2%
86%
BACKLOG i
5/18
WINNERS i
61.3%
REV RATE i
33%
AD PERF i
Backlog: 34.4/40 · Win: 9.8/35 · Rev: 0.0/25 · +35% shoutouts
🥉 POD B ⚡
73.3%
100%
BACKLOG i
3/18
WINNERS i
27.6%
REV RATE i
88%
AD PERF i
Backlog: 40.0/40 · Win: 6.0/35 · Rev: 10.3/25 · +15% shoutouts · +2% ad perf
🏅 AI TEAM 🤖
33%
10/30
SHOUTOUTS i
Scored on shoutouts — 10/30 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 86% | 34.4 | 5/18 | 9.8 | 61.3% | 0.0 | 0 | +0 | 22 | +35 | 79.2% |
| Pod B | 100% | 40.0 | 3/18 | 6.0 | 27.6% | 10.3 | 1 | +2 | 10 | +15 | 73.3% |
| Pod C | 86% | 34.4 | 14/18 | 27.3 | 63.2% | 0.0 | 2 | +4 | 13 | +20 | 85.7% |
| AI | — | — | — | — | — | — | — | — | 10/30 | 33 | 33% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
25%
$136.65
BRW
ROAS 1.5
50%
1.16
DEL
CPA $125.0
50%
$163.99
ESM
ROAS 1.4
75%
1.32
GAI
ROAS 3.5
25%
2.17
GRH
CPA $70.0
75%
$74.70
GRO
CPA $50.0
100%
$40.19
NKD
ROAS 1.2
100%
1.21
RAV
ROAS 2.5
100%
2.76
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|---|---|---|---|---|---|---|---|---|---|
 | Pod B | GRH | Summer26_BTSS_SOCIAL_Mess Free_Shave Anywhere_3 Reasons_JB_2 | 🖼️ Image | CPA | $70 | 67.55 | $28,778 | Jul 1 | |
| 🎬 | Pod A | CMC | SM_1.17.25_Video_A29.1-C4V4 - Copy 2 | 🎬 Video | CPA | $40 | 30.63 | $14,088 | Jul 1 | |
 | Pod C | RAV | SM_Video_A72_V2_Speakeasy | 🖼️ Image | ROAS | 2.5 | 2.86 | $13,523 | Jul 1 | |
 | Pod C | RAV | SM_Video_A54.2_Speakeasy | 🎬 Video | ROAS | 2.5 | 2.93 | $13,050 | Jun 1 | |
| Pod A | CMC | SM_05.20.25_Video_A49.2 C2V2 - Copy 2 | 🎬 Video | CPA | $40 | 26.29 | $12,908 | Jul 24 | |
 | Pod C | RAV | SM_Static_A76_Turn Signal | 🖼️ Image | ROAS | 2.5 | 3.04 | $11,313 | Aug 1 | |
| Pod B | GRO | JUNE2026__Evergreen_Nelson_DBS_Smart Value_Comparison_26SM13 | 🖼️ Image | CPA | $50 | 37.48 | $8,582 | Jul 1 | |
 | Pod A | GAI | SM_Static_A5.1_CryogenicLabels1 | 🖼️ Image | ROAS | 3.5 | 3.56 | $7,749 | — | |
 | Pod C | ESM | SM_Static_A5.3_Pale - Copy | 🖼️ Image | ROAS | 1.4 | 1.97 | $7,426 | Jun 1 | |
 | Pod C | BRW | SM_Static_Gluten Free_3 | 🖼️ Image | ROAS | 1.5 | 1.69 | $7,382 | Jun 1 | |
 | Pod B | GAI | SM_Static_A2_SnapPeel | 🖼️ Image | ROAS | 3.5 | 3.55 | $6,052 | Jun 1 | |
 | Pod C | ESM | SM_Static_A23.3_V1_ 30% off | 🖼️ Image | ROAS | 1.4 | 1.56 | $4,603 | Jul 1 | |
| Pod C | BRW | SM_Static_A98.4_Craft Beer Enthusiast_Monthly Beer Drop_Head | 🖼️ Image | ROAS | 1.5 | 1.51 | $4,460 | Aug 1 | |
| 🖼️ | Pod C | ESM | SM_Static_EZA3.1 | 🖼️ Image | ROAS | 1.4 | 1.58 | $4,269 | Jul 1 | |
| 🎬 | Pod C | ESM | SM_Video_A26.6_2mg Retro Brownie | 🎬 Video | ROAS | 1.4 | 1.53 | $3,298 | Jul 1 | |
 | Pod C | ESM | SM_Static_A5.3_Pale | 🖼️ Image | ROAS | 1.4 | 2.97 | $3,278 | Jun 1 | |
 | Pod C | ESM | SM_Static_A6.3 - Copy | 🖼️ Image | ROAS | 1.4 | 1.43 | $2,499 | Jul 1 | |
 | Pod C | ESM | SM_Video_A33.4_AI Video | 🎬 Video | ROAS | 1.4 | 1.53 | $2,299 | Jun 1 | |
| Pod A | GAI | SM_Static_A3_V1_Laser | 🖼️ Image | ROAS | 3.5 | 4.16 | $2,253 | Jul 1 | |
 | Pod C | ESM | SM_Static_A19.5_V3_Vending Machine | 🖼️ Image | ROAS | 1.4 | 2.84 | $1,853 | — | |
| Pod A | GAI | SM_Static_A4.4_Cryostuck | 🖼️ Image | ROAS | 3.5 | 3.87 | $1,533 | Aug 6 | |
 | Pod C | ESM | SM_Static_A21.2_V2_ Drinking Less | 🖼️ Image | ROAS | 1.4 | 1.58 | $1,202 | Jun 1 | |
 | Pod C | RAV | Inhouse_Speakeasy | 🎬 Video | ROAS | 2.5 | 3.66 | $24,510 | Jul 1 | |
| 🎬 | Pod C | JOY | o:JM - p:SPB - h:Joymode - PB05 - SB05+SB18 - UGC VID - b:AI | 🎬 Video | CPA | $70 | 61.08 | $16,736 | Jul 1 | |
 | Pod C | RAV | Inhouse_Speakeasy_Founder 6.12.26 | 🎬 Video | ROAS | 2.5 | 2.69 | $16,631 | Jun 1 | |
| Pod A | CMC | CT_Video_CutOutBAU-Yellow_1x1.mov - Copy | 🎬 Video | CPA | $40 | 18.64 | $11,408 | Jul 20 | |
 | Pod C | RAV | Inhouse_Gif_Can-am Defender HD11_V2 | 🎬 Video | ROAS | 2.5 | 3.27 | $10,892 | Aug 1 | |
 | Pod C | RAV | Inhouse_Speakeasy_6.30.26 | 🎬 Video | ROAS | 2.5 | 3.27 | $9,996 | Jul 1 | |
| Pod A | GAI | SnapPEEL | 🖼️ Image | ROAS | 3.5 | 3.96 | $1,538 | Jul 1 | |
| Pod A | BER | Inhouse_UGC_Biohakers_New LP 1 | 🎬 Video | CPA | $70 | 69.68 | $1,254 | Jul 1 |
📣 SHOUTOUT TRACKER
Pod A
22
shoutouts (+35%)
2 more for next +5%
Pod B
10
shoutouts (+15%)
2 more for next +5%
Pod C
13
shoutouts (+20%)
2 more for next +5%
📜 SHOUTOUT LOG — every message counted this window
Pod APod BAug 27
Huge shoutout to <#C0A3Z27NJRW> + @user for the quick turnaround on GRH A46! Ashley completely changed the branding overnight, and the team executed the updates on such short notice. Ashley approved the assets with no pushback at all! :bananadance:
VIEW ↗Pod CPod AIAug 21
Great shit @user, <#C0AR5AY4KV1> <#C0A2YB36H35>!
Love to see this on an initial delivery
Let's
Fucking
GO!
Hey @user! All the content is looking great. The videos look good, and the statics do too. We’re going to put them into a testing campaign as soon as possible and see how they perform :rocket:…
VIEW ↗Pod AAug 19
I just wanted to shout out @user who found a great subreddit on Ozempic butt (lol) as a net new persona test for Naked (we've tested GLP-1 more broadly, but nothing as specific as this)!
The client loved the idea, and it just goes to show that net new personas are found manually, and we can use AI as a compass b…
VIEW ↗Pod AIAug 14
Shoutout to the Ai Pod. VIT A4 statics approved with no comments in about 15 minutes after delivery :chandler_dance:
VIEW ↗Pod AAug 14
Shoutout to the domestic team for nailing the first briefs for all 3 new clients! No notes on any of them :clapping-inclusive::partying_face:
VIEW ↗Pod AAug 11
Shout out to Pod A! GAI A6 GIFs got approved on first view, no revisions! :partying_face: Awesome job! He loved them.
VIEW ↗Pod AIJul 28
We now have the top-performing ad in the Autobrush account (and we are 1 of 3 agencies + an in-house content team!)
Good shit <#C0AR5AY4KV1>
VIEW ↗Pod AJul 27
Massive shoutout to @user for turning Cumin Club around from a churn risk to a happy client! That is no easy feat!
We are crushing July :fireball:
VIEW ↗Pod APod AIJul 24
Shoutout to the Ai pod! First batch of statics for VitaWild approved with zero revisions :partying_face:
VIEW ↗Pod BJul 23
Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
[July 23rd, 2026 9:36 AM] layla614: Great job Pod B on the GRH A41 static and videos! :heart_on_fire:
VIEW ↗Pod BJul 21
good fucking shit here <#C0A3Z27NJRW>... excellent edit
no notes :pinched_fingers:
love the wednesday delivery too
VIEW ↗Pod APod CPod AIJul 17
also shoutout to pod c + the AI pod for Naked: no revisions on the video, and only one minor revision on the statics! LFG
VIEW ↗Pod APod BJul 17
Shoutout to Pod B! Happy happy Slack messages coming in hot for ATO A1.2 :smiley:
VIEW ↗Pod AJul 16
Pod A: getting positive feedback on first look from GAI haha let’s call this a win!
VIEW ↗Pod APod CPod AIJul 16
Nice job pod c and the ai pod for NKD A4... no revisions on the video, and the statics are looking great!
VIEW ↗Pod CJul 10
:partying_face: Shout out to Pod C! The NKD A3 videos were approved first pass, no revisions!
icnk.io/u/…
VIEW ↗Pod APod BJul 10
Great job Pod B! This is an awesome hook visual for this GRH iteration :leg: app.iconik.io/asset/de2973ac-7c54-11f1-8e8f-92dca83a24fd
VIEW ↗Pod AIJun 26
Great job @user and <#C0AR5AY4KV1> !
That SnapPEEL ad is doing well!
[June 26th, 2026 9:19 AM] michael036: That SnapPEEL ad is doing well!
VIEW ↗Pod APod BJun 23
This is the 2nd time we've gotten ALL 10 briefs approved with no notes from Ashley at Groomie. This time, we got a "LOVE" for @user specifically, doesn't get better than this - ifykyk.
Shoutout Strategists @user @user :fastparrot::fireball::lfg:
VIEW ↗Pod APod CJun 15
Shoutout to Pod C for the great execution on this Ravek static ad. Love how it turned out! :star-struck: <#C0A2YB36H35>
VIEW ↗Pod APod AIJun 08
Shoutout to @user @user and the AI creative editing squad!
Great initial feedback for a first round delivery!
VIEW ↗⚔️ BATTLE SUMMARY
Pod C leads at 85.7% (Jun 01, 2026 → Aug 31, 2026)
- Pod C: 85.7% — Backlog 86% (34.4/40), Winners 14/18 (27.3/35), Rev Rate 63.2% (0.0/25), +4% ad perf (2 brands on target), +20% shoutouts
- Pod A: 79.2% — Backlog 86% (34.4/40), Winners 5/18 (9.8/35), Rev Rate 61.3% (0.0/25), +35% shoutouts
- Pod B: 73.3% — Backlog 100% (40.0/40), Winners 3/18 (6.0/35), Rev Rate 27.6% (10.3/25), +2% ad perf (1 brand on target), +15% shoutouts
- AI: 33% — Shoutouts 10/30 (shoutout-scored team)
📅 MONTHLY VIEW · Sep 01, 2026 → Sep 05, 2026
👑 POD B ⚡
47.6%
100%
BACKLOG i
0/6
WINNERS i
33.3%
REV RATE i
88%
AD PERF i
Backlog: 40.0/40 · Win: 0.0/35 · Rev: 5.6/25 · +2% ad perf
🥈 POD C 💎
30.8%
67%
BACKLOG i
0/6
WINNERS i
45.5%
REV RATE i
88%
AD PERF i
Backlog: 26.8/40 · Win: 0.0/35 · Rev: 0.0/25 · +4% ad perf
🥉 POD A 🚀
26.9%
60%
BACKLOG i
0/6
WINNERS i
38.9%
REV RATE i
58%
AD PERF i
Backlog: 24.0/40 · Win: 0.0/35 · Rev: 0.9/25 · +2% ad perf
🏅 AI TEAM 🤖
10%
1/10
SHOUTOUTS i
Scored on shoutouts — 1/10 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 60% | 24.0 | 0/6 | 0.0 | 38.9% | 0.9 | 1 | +2 | 1 | +0 | 26.9% |
| Pod B | 100% | 40.0 | 0/6 | 0.0 | 33.3% | 5.6 | 1 | +2 | 0 | +0 | 47.6% |
| Pod C | 67% | 26.8 | 0/6 | 0.0 | 45.5% | 0.0 | 2 | +4 | 1 | +0 | 30.8% |
| AI | — | — | — | — | — | — | — | — | 1/10 | 10 | 10% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
75%
$70.25
BRW
ROAS 1.5
100%
3.39
DEL
CPA $125.0
0%
$0.00
ESM
ROAS 1.4
100%
1.57
GAI
ROAS 3.5
100%
4.59
GRH
CPA $70.0
75%
$73.63
GRO
CPA $50.0
100%
$48.20
NKD
ROAS 1.2
75%
1.08
RAV
ROAS 2.5
75%
2.50
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
🏁 No winners in the month yet. Winners = ads that beat their KPI target within this window. It fills in as ads win, and older wins roll off as they age past the window — nothing resets all at once.
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|
📣 SHOUTOUT TRACKER
Pod A
1
shoutouts (+0%)
2 more for next +5%
Pod B
0
shoutouts (+0%)
3 more for next +5%
Pod C
1
shoutouts (+0%)
2 more for next +5%
📜 SHOUTOUT LOG — every message counted this window
Pod APod CPod AISep 03
lol my b wrong channel!
Also to <#C0A2YB36H35> and <#C0AR5AY4KV1> for the content!!
<!channel>
Big shoutout to @user who has been COOKING with the creative strategy with Svibe that they just asked to increase scope
Our 60/20/20 system works people! We just need to only work with clients who let…
VIEW ↗⚔️ BATTLE SUMMARY
Pod B leads at 47.6% (Sep 01, 2026 → Sep 05, 2026)
- Pod B: 47.6% — Backlog 100% (40.0/40), Winners 0/6 (0.0/35), Rev Rate 33.3% (5.6/25), +2% ad perf (1 brand on target)
- Pod C: 30.8% — Backlog 67% (26.8/40), Winners 0/6 (0.0/35), Rev Rate 45.5% (0.0/25), +4% ad perf (2 brands on target)
- Pod A: 26.9% — Backlog 60% (24.0/40), Winners 0/6 (0.0/35), Rev Rate 38.9% (0.9/25), +2% ad perf (1 brand on target)
- AI: 10% — Shoutouts 1/10 (shoutout-scored team)
📅 WEEKLY VIEW · Aug 31, 2026 → Sep 05, 2026
👑 POD B ⚡
58.7%
100%
BACKLOG i
0/2
WINNERS i
20.0%
REV RATE i
88%
AD PERF i
Backlog: 40.0/40 · Win: 0.0/35 · Rev: 16.7/25 · +2% ad perf
🥈 POD A 🚀
35.2%
64%
BACKLOG i
0/2
WINNERS i
33.3%
REV RATE i
67%
AD PERF i
Backlog: 25.6/40 · Win: 0.0/35 · Rev: 5.6/25 · +4% ad perf
🥉 AI TEAM 🤖
33%
1/3
SHOUTOUTS i
Scored on shoutouts — 1/3 toward 100%. 🤖 AI-made creative, credited by team shoutouts.
🏅 POD C 💎
31.6%
69%
BACKLOG i
0/2
WINNERS i
50.0%
REV RATE i
88%
AD PERF i
Backlog: 27.6/40 · Win: 0.0/35 · Rev: 0.0/25 · +4% ad perf
📊 SCORING BREAKDOWN
| Team | Backlog % i | /40 | Winners i | /35 | Rev Rate % i | /25 | Brands at Target i | Bonus | Shoutouts i | Bonus | FINAL i |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Pod A | 64% | 25.6 | 0/2 | 0.0 | 33.3% | 5.6 | 2 | +4 | 1 | +0 | 35.2% |
| Pod B | 100% | 40.0 | 0/2 | 0.0 | 20.0% | 16.7 | 1 | +2 | 0 | +0 | 58.7% |
| Pod C | 69% | 27.6 | 0/2 | 0.0 | 50.0% | 0.0 | 2 | +4 | 1 | +0 | 31.6% |
| AI | — | — | — | — | — | — | — | — | 1/3 | 33 | 33% |
📈 AD PERFORMANCE BY BRAND
ATO
CPA $130.0
0%
—
BER
CPA $70.0
100%
$67.52
BRW
ROAS 1.5
100%
2.99
DEL
CPA $125.0
0%
$0.00
ESM
ROAS 1.4
100%
1.76
GAI
ROAS 3.5
100%
3.51
GRH
CPA $70.0
75%
$73.42
GRO
CPA $50.0
100%
$42.88
NKD
ROAS 1.2
75%
1.14
RAV
ROAS 2.5
75%
2.48
VIT
CPA $130.0
0%
—
🏆 NEW WINNERS
🏁 No winners in the week yet. Winners = ads that beat their KPI target within this window. It fills in as ads win, and older wins roll off as they age past the window — nothing resets all at once.
| Thumb | Pod | Brand | Ad Name | Type | SM/EXT | Metric | Target | Value | Spend | Won |
|---|
📣 SHOUTOUT TRACKER
Pod A
1
shoutouts (+0%)
2 more for next +5%
Pod B
0
shoutouts (+0%)
3 more for next +5%
Pod C
1
shoutouts (+0%)
2 more for next +5%
📜 SHOUTOUT LOG — every message counted this window
Pod APod CPod AISep 03
lol my b wrong channel!
Also to <#C0A2YB36H35> and <#C0AR5AY4KV1> for the content!!
<!channel>
Big shoutout to @user who has been COOKING with the creative strategy with Svibe that they just asked to increase scope
Our 60/20/20 system works people! We just need to only work with clients who let…
VIEW ↗⚔️ BATTLE SUMMARY
Pod B leads at 58.7% (Aug 31, 2026 → Sep 05, 2026)
- Pod B: 58.7% — Backlog 100% (40.0/40), Winners 0/2 (0.0/35), Rev Rate 20.0% (16.7/25), +2% ad perf (1 brand on target)
- Pod A: 35.2% — Backlog 64% (25.6/40), Winners 0/2 (0.0/35), Rev Rate 33.3% (5.6/25), +4% ad perf (2 brands on target)
- AI: 33% — Shoutouts 1/3 (shoutout-scored team)
- Pod C: 31.6% — Backlog 69% (27.6/40), Winners 0/2 (0.0/35), Rev Rate 50.0% (0.0/25), +4% ad perf (2 brands on target)
SCORING: Backlog 40% (shipped/in-window) + Winners 35% (target 18Q/6M/2W SM-only ads beating KPI w/ meaningful spend: ≥$500, ≥10% of last-30d, and ≥3× target for CPA brands) + Rev Rate 25% (% of shipped tasks needing 2+ internal bounces or any client rev · ≤10%=full, ≥40%=zero · client revs only on Job Assets) · Bonuses: +2% per brand at-target ad perf (cap +10%) · +5% per 3 shoutouts · External (non-SM) ads excluded from Winners · AI Team is a 4th competitor scored on winners only (AI-made ads credited via reclassification). Reclassify a winner by reacting in #winning-ads: ❌ disqualify · 🏷️ external · 🇦 🇧 🇨 credit a pod · 🤖 credit AI (admin reactions only, applies next refresh). Quarterly view determines performance incentives.
📋 CLIENT MANAGEMENT (NCHO)
📊 BRAND CONFIG
EDIT IN SHEETS
Synced from NCHO Google Sheet at build time. Click "Edit in Sheets" to make changes — they'll appear on next dashboard refresh.
| Brand | Status | Pod | Strategist | BVS Team | Editors | Deliverables | KPI | Target | 14d | 7d | Health |
|---|---|---|---|---|---|---|---|---|---|---|---|
| ATO ATO | Active | Pod B / Ai | Layla | Nadita | — | CPA | $130 | — | — | 100% | |
| BER Berkeley Life | Active | Pod A | Will | Khansa | Antony · Stephen · Yahya · Dzakwan | CPA | $70 | $90 | $82 | 77% | |
| BRW Go Brewing | Active | Pod C | Juli | Nina | Anas · Dziky · Anne | ROAS | 1.5 | 2.00 | 2.43 | 24% | |
| DEL Drink Delta | Active | Pod A | Janet | Amanda | Antony · Stephen · Yahya · Dzakwan | CPA | $125 | $429 | $0 | 0% | |
| ESM EasyMan | Active | Pod C | Will | Yullie | Anas · Dziky · Anne | ROAS | 1.4 | 1.86 | 1.75 | 100% | |
| FAB FAB | Active | Pod C | Michele | — | Anas · Dziky · Anne | — | — | — | — | 84% | |
| FOR FOR | Active | Pod A | Layla | — | Antony · Stephen · Yahya · Dzakwan | — | — | — | — | 100% | |
| GAI GA International | Active | Pod A | Will | Amanda | Antony · Stephen · Yahya · Dzakwan | ROAS | 3.5 | 2.35 | 2.53 | 0% | |
| GRH GroomieHers | Active | Pod B | Layla | Nadita | Catur · Cebe · Teguh · Syarif | CPA | $70 | $76 | $73 | 100% | |
| GRO Groomie | Active | Pod B | Layla | Dita Nur | Catur · Cebe · Teguh · Syarif | CPA | $50 | $41 | $39 | 100% | |
| LUM Luma | Active | Pod B | TBD | Nadita | Catur · Cebe · Teguh · Syarif | — | — | — | — | 100% | |
| NKD Naked Nutrition | Active | Pod C | Juli | Yullie | Anas · Dziky · Anne | ROAS | 1.2 | 1.30 | 1.16 | 100% | |
| RAV Ravek | Active | Pod C | Layla | Nina | Anas · Dziky · Anne | ROAS | 2.5 | 2.75 | 2.47 | 47% | |
| STU STU | Active | Pod C/AI | Mariah | — | — | — | — | — | — | 100% | |
| SVB SVB | Active | Pod C/AI | Mariah | — | — | — | — | — | — | 100% | |
| SYN SYN | Active | Pod B | Layla | — | Catur · Cebe · Teguh · Syarif | — | — | — | — | 100% | |
| VIT VIT | Active | Pod B / Ai | Janet | — | — | CPA | $130 | — | — | 100% |
📝 LIVE SPREADSHEET
Edit directly below — changes save to Google Sheets in real time.